@swatymyers Looks and sounds awesome. Almost wish I was in Chi. Then again, I wore a t-shirt and jeans to the pkg. store. Gotta love that!
Even the view from @fslanai’s gym is awesome #yesididworkout http://twitpic.com/w3bsr
@Topheratl I had the IPA last night; liked it a lot. Always willing to try a new beer tho!
http://twitpic.com/w2y95 – New beer for a new year. Good choice too!
@dannysullivan works for me. Pros and cons of remote/local could make for a good blog post/panel. Lots of each IMO.
@dannysullivan I disagree that remote is always fine. Depends on clients SEO saviness. Sometimes face-to-face is required.
Great Golf Picture of the Day – Vegas Golf: http://www.flickr.com/photos/rgusick/5814187/in/pool-great-golf-pictures
New Job Listing: Search Engine Marketing (SEM) Manager / YLighting.com / Walnut Creek, CA http://gri.ms/HEFl
YLighting.com/Walnut Creek, CA
Job Description
The SEM Manager will be responsible for daily management, growth, and success of the company’s PPC and SEO program. Given the strength and scale of the existing program, s/he will be tasked with devising and executing a sophisticated strategy with innovative ideas in order to take the programs to a new level of achievement. The SEM Manager’s responsibilities will span the company’s multiple website properties and s/he will be held accountable for a performance-based return on investment for each.
The ideal candidate would be someone who has personally designed and executed an in-house, large-scale program by going beyond conventional PPC and SEO strategies.
About YLighting
Founded in 2001, YLighting is the leading online-led retailer of modern lighting, furniture, and accessories serving discerning consumers and trade professionals. The company’s flagship brand is YLighting (www.ylighting.com) which is the leading modern lighting retailer in the USA. Additionally, the company launched YLiving (www.yliving.com) in early 2008 to offer its customers access to modern furniture and accessories. YLighting is about creating lasting brands, delivering an incomparable customer experience and having fun doing it.
Responsibilities:
• Daily management of PPC program across multiple properties, including budget and performance
• Setting and modifying PPC bidding strategy
• Growing PPC program including keyword expansion and new opportunities
• Ongoing PPC reporting and tracking via 3rd party tools
• Managing relationships with PPC account reps and other 3rd party providers
• Defining optimal site design best practices for SEO
• Negotiating and executing link building program
Minimum Educational/Experience Requirements:
• 4+ years of experience as SEM Manager
• Previous direct responsibility for 7-figure PPC budget
• Extreme proficiency with Google, Yahoo, and MSN PPC interfaces and tools
• Experience with 3rd party PPC bidding tool
• Sophisticated understanding of SEO tenets with proven track record
Success Attributes:
• Diligent
• Innovative and self-motivated
• Strong large-scale data management skills
• Proven PPC/SEO track record
Location: California
Compensation: Compensation commensurate with experience
@stefanweitz Lanai then the Big Island