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	<title>VP Online Marketing &#187; admin</title>
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	<description>Tips for Online Marketers</description>
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		<title>Marketing Jobs</title>
		<link>http://www.vponlinemarketing.com/jobs/marketing-jobs-128</link>
		<comments>http://www.vponlinemarketing.com/jobs/marketing-jobs-128#comments</comments>
		<pubDate>Wed, 08 Sep 2010 18:24:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Jobs]]></category>

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		<description><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/dir-system-integration-tech-ops-digital-los-angeles-ca-blockbuster-24a04279e6/?d=1&amp;source=rss_page" rel="external">Dir System Integration Tech Ops &#8211; Digital / Blockbuster / Los Angeles, CA</a>
<div>Blockbuster/Los Angeles, CA<br/><br/>Interested in working at Blockbuster Inc.? We&#039;re a dynamic company where people who have a passion for movies and games really shine. Sound like you? Bring your enthusiasm and experience to Blockbuster. We&#039;re looking for high energy, a positive attitude and self-motivation. If you&#039;re looking for flexible hours, advancement opportunities and other great perks this could be the beginning of a beautiful career.<br />
Summary of Role:<br />
Direct the system integration and testing for all Digital development activities to ensure cost-effective implementation, testing and maintenance of the digital site.<br />
Essential Responsibilities:</p>
<p>    * Interact with external vendors/partners and internal parties to ensure that products are fully tested from end to end and ready for launch.<br />
    * Define priorities and drive issue resolution with external vendors/partners and the internal blockbuster team<br />
    * Design processes to identify, resolve, and reduce ongoing production issues.<br />
    * Manage the workflow for maintenance/bug fix releases. Work with the internal team to gather requirements and prioritize fixes.</p>
<p>Qualifications</p>
<p>Technical Knowledge/ Skills:</p>
<p>    * Advanced knowledge of network engineering<br />
    * Advanced knowledge of test principles and processes<br />
    * Advanced ability to assess risks in projects, and identify and initiate steps to mitigate risks<br />
    * Advanced knowledge of the core technologies currently being used, including embedded systems development and deployment of advanced digital/television applications<br />
    * Excellent verbal and written communication skills, time/resource management skills, interpersonal skills, and organizational skills</p>
<p>Education / Experience:</p>
<p>    * Bachelor&#039;s degree in Computer Science or a related field<br />
    * 7+ years of internet-related operations experience</p>
<p>If you love great entertainment-including FREE rentals-and your skills are a good match for this position, this could be the place for you.</p>
<p>We would like to thank everyone who submits his or her resume for this position. Due to the volume of resumes that we receive, only those candidates selected for interviews will be contacted. BLOCKBUSTER offers a competitive salary with excellent benefits, is an equal opportunity employer and promotes a smoke free &amp; drug free workplace. No agencies please!<br/><br/><a href="http://jobs.marketingpilgrim.com/job/dir-system-integration-tech-ops-digital-los-angeles-ca-blockbuster-24a04279e6/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/manager-media-effectiveness-minneapolis-mn-target-ac2b4a213a/?d=1&amp;source=rss_page" rel="external">Manager, Media Effectiveness / Target / Minneapolis, MN</a>
<div>Target/Minneapolis, MN<br/><br/>Help shape one of the world&#039;s strongest brands. Develop innovative, eye-catching campaigns that increase brand awareness, solidify guest loyalty and, ultimately, drive sales. You&#039;ll partner with internal and external teams to deliver on our Expect More. Pay Less. brand promise.<br />
Use your skills, experience and talents to be a part of groundbreaking thinking and visionary goals. As a Media Effectiveness Manager, you&#039;ll take the lead as youâ€¦<br />
â€¢ Independently develop a strategy and vision for Target&#039;s approach to media mix optimization (near term) and broader media effectiveness tools / methods (longer-term)<br />
â€¢ Broaden current ROI-based media mix optimization method to incorporate brand metrics<br />
â€¢ Ensure key insights are socialized to all relevant client groups, and communicate strategic approach as well as gain buy-in with Executive leadership<br />
â€¢ Build the infrastructure and process to achieve long-term optimization sustainability and define the best method suite of media effectiveness tools; drive greater accessibility<br />
â€¢ Proactively communicates relevant progress updates to clients, including relevant leaders<br />
â€¢ Train, coach and develop media analysts (typically 1-2) and provide challenging assignments and clear, motivating coaching to facilitate individual development<br />
Requirements<br />
â€¢ Bachelor&#039;s degree with focus in business, marketing, media or related field<br />
â€¢ Four to six years of experience in media planning or marketing<br />
â€¢ Strong analytical thinking, problem solving and communication (written and verbal) skills<br />
â€¢ Demonstrated ability to present and communicate to executive leadership<br />
â€¢ Ability to persuade and influence others as well as manage through conflict<br />
â€¢ Prefer MBA and prior work experience optimizing corporate media mix for other retailers<br />
Benefits<br />
Eligible team members will receive one of the best earnings packages anywhere, including competitive pay, all-around insurance coverage, 401(k), flexible scheduling, training and development and many other perks and benefits. Target is an Equal Employment Opportunity Employer and is a drug-free workplace.<br />
About TargetÂ®<br />
Expect the Best. At Target, we have a vision: to become the best &#8211; the best culture and brand, the best place for growth and the company with the best reputation. We offer an inclusive, collaborative and energetic work environment that rewards those who perform. We deliver engaging, innovative and on-trend experiences for our team members and our guests. We invest in our team members&#039; futures by developing leaders and providing a breadth of opportunities for professional development. It takes the best to become the best, and we are committed to building a team that does the right thing for our guests, shareholders, team members and communities.<br />
Minneapolis-based Target Corporation serves guests at stores nationwide and at Target.com. Target is committed to providing a fun and convenient shopping experience with access to unique and highly differentiated products at affordable prices. Since 1946, the corporation has given 5 percent of its income through community grants and programs like Take Charge of EducationÂ®.<br/><br/><a href="http://jobs.marketingpilgrim.com/job/manager-media-effectiveness-minneapolis-mn-target-ac2b4a213a/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></description>
			<content:encoded><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/dir-system-integration-tech-ops-digital-los-angeles-ca-blockbuster-24a04279e6/?d=1&amp;source=rss_page" rel="external">Dir System Integration Tech Ops &#8211; Digital / Blockbuster / Los Angeles, CA</a>
<div>Blockbuster/Los Angeles, CA<br/><br/>Interested in working at Blockbuster Inc.? We&#039;re a dynamic company where people who have a passion for movies and games really shine. Sound like you? Bring your enthusiasm and experience to Blockbuster. We&#039;re looking for high energy, a positive attitude and self-motivation. If you&#039;re looking for flexible hours, advancement opportunities and other great perks this could be the beginning of a beautiful career.<br />
Summary of Role:<br />
Direct the system integration and testing for all Digital development activities to ensure cost-effective implementation, testing and maintenance of the digital site.<br />
Essential Responsibilities:</p>
<p>    * Interact with external vendors/partners and internal parties to ensure that products are fully tested from end to end and ready for launch.<br />
    * Define priorities and drive issue resolution with external vendors/partners and the internal blockbuster team<br />
    * Design processes to identify, resolve, and reduce ongoing production issues.<br />
    * Manage the workflow for maintenance/bug fix releases. Work with the internal team to gather requirements and prioritize fixes.</p>
<p>Qualifications</p>
<p>Technical Knowledge/ Skills:</p>
<p>    * Advanced knowledge of network engineering<br />
    * Advanced knowledge of test principles and processes<br />
    * Advanced ability to assess risks in projects, and identify and initiate steps to mitigate risks<br />
    * Advanced knowledge of the core technologies currently being used, including embedded systems development and deployment of advanced digital/television applications<br />
    * Excellent verbal and written communication skills, time/resource management skills, interpersonal skills, and organizational skills</p>
<p>Education / Experience:</p>
<p>    * Bachelor&#039;s degree in Computer Science or a related field<br />
    * 7+ years of internet-related operations experience</p>
<p>If you love great entertainment-including FREE rentals-and your skills are a good match for this position, this could be the place for you.</p>
<p>We would like to thank everyone who submits his or her resume for this position. Due to the volume of resumes that we receive, only those candidates selected for interviews will be contacted. BLOCKBUSTER offers a competitive salary with excellent benefits, is an equal opportunity employer and promotes a smoke free &amp; drug free workplace. No agencies please!<br/><br/><a href="http://jobs.marketingpilgrim.com/job/dir-system-integration-tech-ops-digital-los-angeles-ca-blockbuster-24a04279e6/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/manager-media-effectiveness-minneapolis-mn-target-ac2b4a213a/?d=1&amp;source=rss_page" rel="external">Manager, Media Effectiveness / Target / Minneapolis, MN</a>
<div>Target/Minneapolis, MN<br/><br/>Help shape one of the world&#039;s strongest brands. Develop innovative, eye-catching campaigns that increase brand awareness, solidify guest loyalty and, ultimately, drive sales. You&#039;ll partner with internal and external teams to deliver on our Expect More. Pay Less. brand promise.<br />
Use your skills, experience and talents to be a part of groundbreaking thinking and visionary goals. As a Media Effectiveness Manager, you&#039;ll take the lead as youâ€¦<br />
â€¢ Independently develop a strategy and vision for Target&#039;s approach to media mix optimization (near term) and broader media effectiveness tools / methods (longer-term)<br />
â€¢ Broaden current ROI-based media mix optimization method to incorporate brand metrics<br />
â€¢ Ensure key insights are socialized to all relevant client groups, and communicate strategic approach as well as gain buy-in with Executive leadership<br />
â€¢ Build the infrastructure and process to achieve long-term optimization sustainability and define the best method suite of media effectiveness tools; drive greater accessibility<br />
â€¢ Proactively communicates relevant progress updates to clients, including relevant leaders<br />
â€¢ Train, coach and develop media analysts (typically 1-2) and provide challenging assignments and clear, motivating coaching to facilitate individual development<br />
Requirements<br />
â€¢ Bachelor&#039;s degree with focus in business, marketing, media or related field<br />
â€¢ Four to six years of experience in media planning or marketing<br />
â€¢ Strong analytical thinking, problem solving and communication (written and verbal) skills<br />
â€¢ Demonstrated ability to present and communicate to executive leadership<br />
â€¢ Ability to persuade and influence others as well as manage through conflict<br />
â€¢ Prefer MBA and prior work experience optimizing corporate media mix for other retailers<br />
Benefits<br />
Eligible team members will receive one of the best earnings packages anywhere, including competitive pay, all-around insurance coverage, 401(k), flexible scheduling, training and development and many other perks and benefits. Target is an Equal Employment Opportunity Employer and is a drug-free workplace.<br />
About TargetÂ®<br />
Expect the Best. At Target, we have a vision: to become the best &#8211; the best culture and brand, the best place for growth and the company with the best reputation. We offer an inclusive, collaborative and energetic work environment that rewards those who perform. We deliver engaging, innovative and on-trend experiences for our team members and our guests. We invest in our team members&#039; futures by developing leaders and providing a breadth of opportunities for professional development. It takes the best to become the best, and we are committed to building a team that does the right thing for our guests, shareholders, team members and communities.<br />
Minneapolis-based Target Corporation serves guests at stores nationwide and at Target.com. Target is committed to providing a fun and convenient shopping experience with access to unique and highly differentiated products at affordable prices. Since 1946, the corporation has given 5 percent of its income through community grants and programs like Take Charge of EducationÂ®.<br/><br/><a href="http://jobs.marketingpilgrim.com/job/manager-media-effectiveness-minneapolis-mn-target-ac2b4a213a/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></content:encoded>
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		<title>Marketing Jobs</title>
		<link>http://www.vponlinemarketing.com/jobs/marketing-jobs-122</link>
		<comments>http://www.vponlinemarketing.com/jobs/marketing-jobs-122#comments</comments>
		<pubDate>Thu, 26 Aug 2010 19:57:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Jobs]]></category>

		<guid isPermaLink="false">http://www.vponlinemarketing.com/jobs/marketing-jobs-122</guid>
		<description><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/mgr-marketing-communications-ann-sacks-portland-or-kohler-co-a122941686/?d=1&amp;source=rss_page" rel="external">Mgr-Marketing &amp; Communications, Ann Sacks / KOHLER CO / Portland, OR</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/1068282/921550ad.gif" align="right" />KOHLER CO/Portland, OR<br/><br/>Ann Sacks, a Kohler owned company, is an industry leading provider of luxury tile, stone and plumbing. For over 29 years, Ann Sacks has provided warmth, creativity and attention to service. We work with clients to create a personal environment, whether it is with only a few hand-painted tiles or a complete bath environment with stone, tile and plumbing. Regardless of the scope, Ann Sacks offers clients a gracious approach to design and the opportunity to discover how our clients want their home to feel.</p>
<p>We are looking for a highly creative, entrepreneurial marketing professional and with an understanding of the luxury consumer market.</p>
<p>As the Manager of Marketing and Communications, you will create and execute marketing strategies that will build the Ann Sacks brand. </p>
<p>You will create and execute strategies for advertising, collateral, tradeshows, our showrooms and the company website. You will be the public relations spokesperson at tradeshows, special events, new store openings and product launches. You will manage agency relationships, photo shoots, and have full P&amp;L responsibility for the marketing and advertising budget. </p>
<p>Here is a detailed overview of what we want from you:<br />
Manage the marketing planning process:<br />
â€¢ Develop annual marketing plans that support key product strategies and brand objectives.<br />
â€¢ Execute annual plans, ensuring proper allocation of resources and prioritization of initiatives.<br />
â€¢ Develop and maintain actionable data on current and target customers.<br />
Develop and manage communications assets:<br />
â€¢ Ensure effectiveness of photographic assets and other communications content.<br />
Manage advertising:<br />
â€¢ Oversee the planning and execution of annual media plans.<br />
â€¢ Manage creative agency relationships.<br />
Manage development and distribution of literature and collateral:<br />
â€¢ Manage the design and print production of all literature and collateral materials.<br />
â€¢ Ensure all collateral communicates substantive content in support of product strategies and brand objectives.<br />
Develop and execute on-line marketing plans:<br />
â€¢ Manage all website updates and enhancements.<br />
â€¢ Ensure best-in-class experience with the website, maximizing user satisfaction.<br />
â€¢ Oversee development and distribution of e-mail newsletter.<br />
â€¢ Develop and execute strategy, including use of social media to maximize on-line support of specific product and brand objectives.<br />
Plan and execute trade shows:<br />
â€¢ Lead the planning process for trade shows, ensuring execution supports product and brand strategies.<br />
Develop and execute Public Relations plans in partnership with the Kohler Company communications team.<br />
Manage the annual advertising and marketing budgets.<br />
Oversee planning and execution of local advertising plans for the Ann Sacks showroom:<br />
â€¢ Develop, execute and measure annual marketing plans for new and existing showroom locations.<br />
â€¢ Ensure showroom events conform to corporate brand standards<br />
â€¢ Manage the production of interior and exterior signage for showrooms.<br />
â€¢ Develop and manage the creative and media advertising selections for local newspapers and magazines.<br />
â€¢ Develop thematic direct mail materials and in-store promotional events.<br />
Support new product introductions:<br />
â€¢ Coordinate with merchandising to support all product launches with tear sheets and other collateral conforming to brand standards<br />
â€¢ Ensure new products are introduced on the Ann Sacks website concurrently with showroom introductions<br />
Internal Communications:<br />
â€¢ Create a quarterly marketing/advertising update for the entire organization.</p>
<p>Supervisory Relationships:<br />
Reports to the President of Ann Sacks<br />
Dotted line report to the Chief Creative Officer of the Kohler Interiors division</p>
<p>Direct Reports: <br />
Marketing Coordinator <br />
Communication Specialist-Web Developer </p>
<p>
EDUCATION AND EXPERIENCE REQUIREMENTS:<br />
A Bachelor&#8217;s degree in Marketing, Advertising, Communications or Journalism is required. In-house and Agency marketing experience is required along with a minimum of five plus years of experience as a Marketing or Communications Manager. Marketing experience in a retail and wholesale channel is strongly preferred. An MBA is preferred. This position requires 15% travel, including international.</p>
<p>This is an outstanding opportunity to join one of the most reputable companies in the industry. We offer an excellent compensation and benefits package which includes; a 401 (k) program with company match, tuition reimbursement, flexible spending account, product discounts and medical, dental and vision insurance. </p>
<p>Kohler Co. is an equal opportunity employer. </p>
<p><br/><br/><a href="http://jobs.marketingpilgrim.com/job/mgr-marketing-communications-ann-sacks-portland-or-kohler-co-a122941686/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/strategist-san-francisco-ca-saatchi-saatchi-s-de3d94e81b/?d=1&amp;source=rss_page" rel="external">STRATEGIST / SAATCHI &amp; SAATCHI S / San Francisco, CA</a>
<div>SAATCHI &amp; SAATCHI S/San Francisco, CA<br/><br/>Saatchi &amp; Saatchi S is seeking a Strategist, Consulting Services to provide strategic business solutions and to grow our roster of Fortune 500 clients in support of our mission.</p>
<p>At Saatchi &amp; Saatchi S, we believe that real change begins with creative, people-centered strategies. It grows from the inside out through education, inspiration and action.</p>
<p>With a passion for making a positive contribution to society every day at work, the Strategist is at the core of the Saatchi &amp; Saatchi S project team.  You will scope and help design engagements to drive strategic change within organizations and â€œactivate companies for goodâ€.  We are looking for someone with a sense of purpose, strong business acumen, and the capability to deliver with excellence.  If you have the passion to use your skills for good, we want to work with you.</p>
<p>For additional information on Saatchi &amp; Saatchi S and affiliates, please visit us at www.saatchis.com.</p>
<p>Responsibilities:</p>
<p>â€¢Serve as an integral part of cross-functional teams; propose and deliver business solutions that create sustainable growth for major corporate clients<br />
â€¢Design and outline project parameters; effectively deliver on projects within budget and on time<br />
â€¢Make strategic recommendations and assist in the development of tactical plans to meet/exceed client expectations<br />
â€¢Establish Saatchi &amp; Saatchi S as a key participant and partner in our client&#8217;s business<br />
â€¢Develop solid client relationships with both prospective and existing Fortune 500 clients<br />
â€¢Build trust, credibility, and gain referrals from existing clients; cultivate new account relationships to increase both revenues and client roster<br />
â€¢Develop and process new business proposals through prescribed channels on a timely basis<br />
â€¢Partner with others within our organization and the broader Publicis Groupe</p>
<p>
Requisites:</p>
<p>â€¢2-5 years required experience working with organizations to create, implement and measure behavior change;  experience with major HR, Communications, Innovation, CSR, Sustainability, Cause Marketing and/or Health &amp; Wellness engagements and initiatives a must<br />
â€¢Ability to think creatively from a cross-functional business perspective for our clients (operations, marketing, sales, legal, HR, etc.), offering both a strategic and practical POV<br />
â€¢Social network development and/or experience design background a plus<br />
â€¢Ability to travel, as necessary, for team, client, and Company meetings<br />
â€¢Excellent oral, organizational, and written communication skills, including strong presentation skills;  ability to read and engage with a diverse audience<br />
â€¢Proven track record in leading, managing, and building teams<br />
â€¢Ability to multi-task on varied projects within deadlines</p>
<p>
This is a full-time, exempt, position with comprehensive benefits. </p>
<p>Compensation: DOE</p>
<p>To apply for this position, email your resume and cover letter, with â€œSTRATEGISTâ€ in the subject line of your email<br/><br/><a href="http://jobs.marketingpilgrim.com/job/strategist-san-francisco-ca-saatchi-saatchi-s-de3d94e81b/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/search-engine-marketing-manager-santa-ana-ca-san-corinthian-colleges-e3d03d7056/?d=1&amp;source=rss_page" rel="external">Search Engine Marketing Manager / Corinthian Colleges / Santa Ana, CA</a>
<div>Corinthian Colleges/Santa Ana, CA (San Francisco or So Cal)<br/><br/>Search Engine Marketing Manager<br />
Job Summary: <br />
Seeking an experienced search marketing manager with a proven track record of success to join our SEM team. Your primary responsibility is to help us improve our online lead generation tactics using Google Adwords, Yahoo Search Center, MSN Ad Center, et al. You will strive to increase the quality of our leads while reducing our costs through smart bid management, regional targeting campaigns, A/B and Multivariate testing, developing lead-focused text ads, experimenting with new keyword sets, etc. </p>
<p>General Duties: <br />
â€¢ Create, execute, and manage PPC campaigns to deliver quality leads for our campuses; this includes everything from idea conception to writing ad copy and launching the ad campaign. <br />
â€¢ Work on increasing our conversion rates, lowering our costs, and improving the quality of our leads. <br />
â€¢ Stay abreast of changes in the online marketing environment and trends to best serve the objectives of our organization and adjust plans accordingly <br />
â€¢ Design and recommend short and long-term online lead generating strategies </p>
<p>Requirements:<br />
â€¢ Bachelor&#8217;s degree required. <br />
â€¢ 5â€“7 years experience with third party bid management and analytics software. <br />
â€¢ Proficient in Omniture SearchCenter, Google AdWords, Yahoo Search Marketing, Microsoft AdCenter, Google Ad Editor, and Omniture SiteCatalyst. <br />
â€¢ Knowledgeable in search engine optimization, keyword research, landing page conversion tactics, and SEM metrics (CPM, CTR, CPC, CPL, CPA). <br />
â€¢ Ability to compile and analyze performance data and metrics and make decisions regarding campaign direction based on analysis <br />
â€¢ Experience with optimizing search engine marketing campaigns through ad development, keyword research, landing page optimization via A/B and multivariate testing <br />
â€¢ Exceptional attention to detail and ability to effectively multi-task in a deadline driven atmosphere. <br />
â€¢ Strong verbal and written communication and presentation skills <br />
â€¢ Self motivated, self starter with passion with the ability to work independently and cooperatively in a diverse group <br />
â€¢ Ability to work in a fast-paced environment  <br />
â€¢ Proficiency with Microsoft Office (Excel, Word, PowerPoint, etc.) </p>
<p>We offer competitive compensation and an excellent benefit package including a comprehensive healthcare program and a 401k plan. </p>
<p>
<br/><br/><a href="http://jobs.marketingpilgrim.com/job/search-engine-marketing-manager-santa-ana-ca-san-corinthian-colleges-e3d03d7056/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/marketing-manager-cambridge-ma-aciron-consulting-ddb05c0cd6/?d=1&amp;source=rss_page" rel="external">Marketing Manager / Aciron Consulting / Cambridge, MA</a>
<div>Aciron Consulting/Cambridge, MA<br/><br/>Aciron Consulting is looking for a bright, motivated person to work in the marketing and sales of our innovative products and services. As the key Marketing professional, you will continue Aciron&#8217;s current marketing efforts while streamlining and modifying strategies to create comprehensive external and internal marketing plans. This part time position has the possibility to develop into a full time position, and this should be considered before applying. (You must have either graduated or will graduate no later than Spring 2011) <br />
Specific tasks include: <br />
â€¢Own the process for establishing goals, deliverables and results for marketing programs<br />
â€¢Develop press releases/publicity around each product<br />
â€¢Design tangible sales materials and other resources to assist in sales<br />
â€¢Work in parallel with product development department to create products which will meet the needs of our clients<br />
â€¢Making sales pitches through traditional channels and also social media outlets<br />
â€¢Supervise marketing interns and create strategies and task assignments<br />
â€¢Conduct and analyze market and competitive research<br />
Required Skills: <br />
â€¢Possesses detail-oriented, analytical approach to interactive marketing<br />
â€¢Strong negotiation skills with the ability to win commitment and follow-through<br />
â€¢Experienced at managing and delivering on time against multiple priorities<br />
â€¢Team player with positive attitude and proactive approach<br />
â€¢Excellent verbal and written communication skills<br />
â€¢Expert knowledge in MS Office Suite (Photoshop is a plus)<br />
â€¢Social Media Skills and Experience (Twitter, Facebook, LinkedIn, and more)<br/><br/><a href="http://jobs.marketingpilgrim.com/job/marketing-manager-cambridge-ma-aciron-consulting-ddb05c0cd6/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/digital-strategist-new-york-ny-premier-wellness-marketing-agency-e99117513e/?d=1&amp;source=rss_page" rel="external">Digital Strategist  / Premier wellness marketing agency / New York, NY</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/677842/4087162a.jpg" align="right" />Premier wellness marketing agency/New York, NY<br/><br/>Digital Strategist<br />
Our client is a fully integrated wellness agency and part of one of the largest advertising networks in the world.  The agency handles clients along the entire wellness spectrum. It provides a full-range of marketing solutions including advertising, digital, direct, promotion and social marketing strategies. The agency was created to leverage the value of marketing wellness as a differentiator for healthcare, lifestyle, foods and other brands.</p>
<p>Position Summary<br />
Be part of a forward thinking digital strategy team, supporting several brands especially new business acquisitions.  Should be knowledgeable about digital marketing, especially as it relates to brand strategy and business growth.  Healthcare/Pharma experience is extremely helpful as is a background in strategy/account management. Strong presentation skills (writing and presenting) and highly collaborative. The ability to explain complex concepts is desired.</p>
<p>Principal Responsibilities<br />
â€¢	Partner with Account and Creative leads to develop digital marketing ideas and sell in to senior level clients.<br />
â€¢	Provide sound business justification for investment in digital marketing (based on market trends, audience insights, past campaign data, and past experience)<br />
â€¢	Interpret market trends and competitive analysis to develop meaningful business building strategies.<br />
â€¢	Supplement planning process by providing additional insights about channel preferences, affinity, and usage for various customer segments<br />
â€¢	Partner with Creative teams to provide trends, develop ideas, and maximize the use of technology to bring the ideas to life<br />
â€¢	Develop and interpret digital analytics.  Translate into meaningful business building implications.<br />
â€¢	Work with Management, Account Teams and New Business Development teams to identify, qualify, and win new business opportunities.  <br />
â€¢	Work with account team members to maintain the highest level of customer service and satisfaction. <br />
â€¢	Assist in improving overall digital process &amp; workflow, including estimating scope and staffing, engaging various roles and responsibilities throughout project lifecycle, deliverables, and working with internal and/or external execution teams responsible for technology</p>
<p>Qualifications</p>
<p>
â€¢	BA/BS Degree (a graduate degree in relevant area is a plus)<br />
â€¢	3-5 years digital consulting, creative and/or strategy experience<br />
â€¢	Strategic/big picture thinker<br />
â€¢	Exceptional writing, communication and presentation skills<br />
â€¢	Proven ability to successfully work with and guide senior-level clients and internal Agency teams<br />
â€¢	Working knowledge of direct/relationship marketing<br />
â€¢	Experience with multi-channel marketing<br />
â€¢	Strong working knowledge of digital marketing tactics, including web development, online advertising, social media, and mobile.<br />
â€¢	Strong familiarity and understanding of emerging digital trends and technologies<br />
<br/><br/><a href="http://jobs.marketingpilgrim.com/job/digital-strategist-new-york-ny-premier-wellness-marketing-agency-e99117513e/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/product-management-and-product-marketing-manager-san-bruno-ca-enxsuite-31ca242dab/?d=1&amp;source=rss_page" rel="external">Product Management and Product Marketing Manager / ENXSuite / San Bruno, CA</a>
<div>ENXSuite/San Bruno, CA<br/><br/>ENXSuite, a market leader in Energy Performance Management, is seeking an experienced Product Management and Product Marketing Manager.  As a high-growth company, we are looking to expand our team with someone who is passionate about ensuring an exceptional customer experience and who can actively contribute to a fast-paced, challenging and results-oriented organization. This key member of the team will be responsible for managing our business intelligence and analytics products throughout the product lifecycle, gathering and prioritizing product and customer requirements, delivering MRDs and PRDs with prioritized features, and working closely with engineering to deliver winning products.  The Product Management and Marketing Manager will help guide product strategy by understanding the competitive landscape, the needs of customers and partners, and ENXSuite&#8217;s business objectives.   He/she will be responsible for turning the strategy into a phased roadmap of product delivery, and work closely with a cross functional team to deliver these products.</p>
<p>This position also includes working with sales to ensure revenue and customer satisfaction goals are met.  He/she will perform product demos for customers, develop sales tools and collateral, brief and train the sales force, brief  press and analysts as needed, and support sales activities by providing product knowledge and guidance.</p>
<p>Qualifications<br />
â€¢  Bachelor&#039;s or master&#039;s degree in computer science, chemical or electrical engineering, or related field<br />
â€¢  3 to 5 years of experience within the energy efficiency industry an/or environmental compliance management<br />
â€¢  Proven product management experience delivering software products to market<br />
â€¢  At least 3 years experience as Product Management/Marketing Manager at a successful venture-backed company<br />
â€¢  Exceptional writing, interpersonal, and analytical skills are required<br />
â€¢  Hands-on experience with mechanical, electrical, and/or control systems is a plus<br />
â€¢  Experience in energy modeling is a plus</p>
<p>Location<br />
San Bruno, California, with travel to Victoria, BC, required</p>
<p>ENXSuite offers a comprehensive and competitive benefits package, including medical and dental coverage, company equity and more. For immediate consideration, please include a brief description of your unique qualification for this position in an email, along with your resume.</p>
<p>
<br/><br/><a href="http://jobs.marketingpilgrim.com/job/product-management-and-product-marketing-manager-san-bruno-ca-enxsuite-31ca242dab/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></description>
			<content:encoded><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/mgr-marketing-communications-ann-sacks-portland-or-kohler-co-a122941686/?d=1&amp;source=rss_page" rel="external">Mgr-Marketing &amp; Communications, Ann Sacks / KOHLER CO / Portland, OR</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/1068282/921550ad.gif" align="right" />KOHLER CO/Portland, OR<br/><br/>Ann Sacks, a Kohler owned company, is an industry leading provider of luxury tile, stone and plumbing. For over 29 years, Ann Sacks has provided warmth, creativity and attention to service. We work with clients to create a personal environment, whether it is with only a few hand-painted tiles or a complete bath environment with stone, tile and plumbing. Regardless of the scope, Ann Sacks offers clients a gracious approach to design and the opportunity to discover how our clients want their home to feel.</p>
<p>We are looking for a highly creative, entrepreneurial marketing professional and with an understanding of the luxury consumer market.</p>
<p>As the Manager of Marketing and Communications, you will create and execute marketing strategies that will build the Ann Sacks brand. </p>
<p>You will create and execute strategies for advertising, collateral, tradeshows, our showrooms and the company website. You will be the public relations spokesperson at tradeshows, special events, new store openings and product launches. You will manage agency relationships, photo shoots, and have full P&amp;L responsibility for the marketing and advertising budget. </p>
<p>Here is a detailed overview of what we want from you:<br />
Manage the marketing planning process:<br />
â€¢ Develop annual marketing plans that support key product strategies and brand objectives.<br />
â€¢ Execute annual plans, ensuring proper allocation of resources and prioritization of initiatives.<br />
â€¢ Develop and maintain actionable data on current and target customers.<br />
Develop and manage communications assets:<br />
â€¢ Ensure effectiveness of photographic assets and other communications content.<br />
Manage advertising:<br />
â€¢ Oversee the planning and execution of annual media plans.<br />
â€¢ Manage creative agency relationships.<br />
Manage development and distribution of literature and collateral:<br />
â€¢ Manage the design and print production of all literature and collateral materials.<br />
â€¢ Ensure all collateral communicates substantive content in support of product strategies and brand objectives.<br />
Develop and execute on-line marketing plans:<br />
â€¢ Manage all website updates and enhancements.<br />
â€¢ Ensure best-in-class experience with the website, maximizing user satisfaction.<br />
â€¢ Oversee development and distribution of e-mail newsletter.<br />
â€¢ Develop and execute strategy, including use of social media to maximize on-line support of specific product and brand objectives.<br />
Plan and execute trade shows:<br />
â€¢ Lead the planning process for trade shows, ensuring execution supports product and brand strategies.<br />
Develop and execute Public Relations plans in partnership with the Kohler Company communications team.<br />
Manage the annual advertising and marketing budgets.<br />
Oversee planning and execution of local advertising plans for the Ann Sacks showroom:<br />
â€¢ Develop, execute and measure annual marketing plans for new and existing showroom locations.<br />
â€¢ Ensure showroom events conform to corporate brand standards<br />
â€¢ Manage the production of interior and exterior signage for showrooms.<br />
â€¢ Develop and manage the creative and media advertising selections for local newspapers and magazines.<br />
â€¢ Develop thematic direct mail materials and in-store promotional events.<br />
Support new product introductions:<br />
â€¢ Coordinate with merchandising to support all product launches with tear sheets and other collateral conforming to brand standards<br />
â€¢ Ensure new products are introduced on the Ann Sacks website concurrently with showroom introductions<br />
Internal Communications:<br />
â€¢ Create a quarterly marketing/advertising update for the entire organization.</p>
<p>Supervisory Relationships:<br />
Reports to the President of Ann Sacks<br />
Dotted line report to the Chief Creative Officer of the Kohler Interiors division</p>
<p>Direct Reports: <br />
Marketing Coordinator <br />
Communication Specialist-Web Developer </p>
<p>
EDUCATION AND EXPERIENCE REQUIREMENTS:<br />
A Bachelor&#8217;s degree in Marketing, Advertising, Communications or Journalism is required. In-house and Agency marketing experience is required along with a minimum of five plus years of experience as a Marketing or Communications Manager. Marketing experience in a retail and wholesale channel is strongly preferred. An MBA is preferred. This position requires 15% travel, including international.</p>
<p>This is an outstanding opportunity to join one of the most reputable companies in the industry. We offer an excellent compensation and benefits package which includes; a 401 (k) program with company match, tuition reimbursement, flexible spending account, product discounts and medical, dental and vision insurance. </p>
<p>Kohler Co. is an equal opportunity employer. </p>
<p><br/><br/><a href="http://jobs.marketingpilgrim.com/job/mgr-marketing-communications-ann-sacks-portland-or-kohler-co-a122941686/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/strategist-san-francisco-ca-saatchi-saatchi-s-de3d94e81b/?d=1&amp;source=rss_page" rel="external">STRATEGIST / SAATCHI &amp; SAATCHI S / San Francisco, CA</a>
<div>SAATCHI &amp; SAATCHI S/San Francisco, CA<br/><br/>Saatchi &amp; Saatchi S is seeking a Strategist, Consulting Services to provide strategic business solutions and to grow our roster of Fortune 500 clients in support of our mission.</p>
<p>At Saatchi &amp; Saatchi S, we believe that real change begins with creative, people-centered strategies. It grows from the inside out through education, inspiration and action.</p>
<p>With a passion for making a positive contribution to society every day at work, the Strategist is at the core of the Saatchi &amp; Saatchi S project team.  You will scope and help design engagements to drive strategic change within organizations and â€œactivate companies for goodâ€.  We are looking for someone with a sense of purpose, strong business acumen, and the capability to deliver with excellence.  If you have the passion to use your skills for good, we want to work with you.</p>
<p>For additional information on Saatchi &amp; Saatchi S and affiliates, please visit us at www.saatchis.com.</p>
<p>Responsibilities:</p>
<p>â€¢Serve as an integral part of cross-functional teams; propose and deliver business solutions that create sustainable growth for major corporate clients<br />
â€¢Design and outline project parameters; effectively deliver on projects within budget and on time<br />
â€¢Make strategic recommendations and assist in the development of tactical plans to meet/exceed client expectations<br />
â€¢Establish Saatchi &amp; Saatchi S as a key participant and partner in our client&#8217;s business<br />
â€¢Develop solid client relationships with both prospective and existing Fortune 500 clients<br />
â€¢Build trust, credibility, and gain referrals from existing clients; cultivate new account relationships to increase both revenues and client roster<br />
â€¢Develop and process new business proposals through prescribed channels on a timely basis<br />
â€¢Partner with others within our organization and the broader Publicis Groupe</p>
<p>
Requisites:</p>
<p>â€¢2-5 years required experience working with organizations to create, implement and measure behavior change;  experience with major HR, Communications, Innovation, CSR, Sustainability, Cause Marketing and/or Health &amp; Wellness engagements and initiatives a must<br />
â€¢Ability to think creatively from a cross-functional business perspective for our clients (operations, marketing, sales, legal, HR, etc.), offering both a strategic and practical POV<br />
â€¢Social network development and/or experience design background a plus<br />
â€¢Ability to travel, as necessary, for team, client, and Company meetings<br />
â€¢Excellent oral, organizational, and written communication skills, including strong presentation skills;  ability to read and engage with a diverse audience<br />
â€¢Proven track record in leading, managing, and building teams<br />
â€¢Ability to multi-task on varied projects within deadlines</p>
<p>
This is a full-time, exempt, position with comprehensive benefits. </p>
<p>Compensation: DOE</p>
<p>To apply for this position, email your resume and cover letter, with â€œSTRATEGISTâ€ in the subject line of your email<br/><br/><a href="http://jobs.marketingpilgrim.com/job/strategist-san-francisco-ca-saatchi-saatchi-s-de3d94e81b/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/search-engine-marketing-manager-santa-ana-ca-san-corinthian-colleges-e3d03d7056/?d=1&amp;source=rss_page" rel="external">Search Engine Marketing Manager / Corinthian Colleges / Santa Ana, CA</a>
<div>Corinthian Colleges/Santa Ana, CA (San Francisco or So Cal)<br/><br/>Search Engine Marketing Manager<br />
Job Summary: <br />
Seeking an experienced search marketing manager with a proven track record of success to join our SEM team. Your primary responsibility is to help us improve our online lead generation tactics using Google Adwords, Yahoo Search Center, MSN Ad Center, et al. You will strive to increase the quality of our leads while reducing our costs through smart bid management, regional targeting campaigns, A/B and Multivariate testing, developing lead-focused text ads, experimenting with new keyword sets, etc. </p>
<p>General Duties: <br />
â€¢ Create, execute, and manage PPC campaigns to deliver quality leads for our campuses; this includes everything from idea conception to writing ad copy and launching the ad campaign. <br />
â€¢ Work on increasing our conversion rates, lowering our costs, and improving the quality of our leads. <br />
â€¢ Stay abreast of changes in the online marketing environment and trends to best serve the objectives of our organization and adjust plans accordingly <br />
â€¢ Design and recommend short and long-term online lead generating strategies </p>
<p>Requirements:<br />
â€¢ Bachelor&#8217;s degree required. <br />
â€¢ 5â€“7 years experience with third party bid management and analytics software. <br />
â€¢ Proficient in Omniture SearchCenter, Google AdWords, Yahoo Search Marketing, Microsoft AdCenter, Google Ad Editor, and Omniture SiteCatalyst. <br />
â€¢ Knowledgeable in search engine optimization, keyword research, landing page conversion tactics, and SEM metrics (CPM, CTR, CPC, CPL, CPA). <br />
â€¢ Ability to compile and analyze performance data and metrics and make decisions regarding campaign direction based on analysis <br />
â€¢ Experience with optimizing search engine marketing campaigns through ad development, keyword research, landing page optimization via A/B and multivariate testing <br />
â€¢ Exceptional attention to detail and ability to effectively multi-task in a deadline driven atmosphere. <br />
â€¢ Strong verbal and written communication and presentation skills <br />
â€¢ Self motivated, self starter with passion with the ability to work independently and cooperatively in a diverse group <br />
â€¢ Ability to work in a fast-paced environment  <br />
â€¢ Proficiency with Microsoft Office (Excel, Word, PowerPoint, etc.) </p>
<p>We offer competitive compensation and an excellent benefit package including a comprehensive healthcare program and a 401k plan. </p>
<p>
<br/><br/><a href="http://jobs.marketingpilgrim.com/job/search-engine-marketing-manager-santa-ana-ca-san-corinthian-colleges-e3d03d7056/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/marketing-manager-cambridge-ma-aciron-consulting-ddb05c0cd6/?d=1&amp;source=rss_page" rel="external">Marketing Manager / Aciron Consulting / Cambridge, MA</a>
<div>Aciron Consulting/Cambridge, MA<br/><br/>Aciron Consulting is looking for a bright, motivated person to work in the marketing and sales of our innovative products and services. As the key Marketing professional, you will continue Aciron&#8217;s current marketing efforts while streamlining and modifying strategies to create comprehensive external and internal marketing plans. This part time position has the possibility to develop into a full time position, and this should be considered before applying. (You must have either graduated or will graduate no later than Spring 2011) <br />
Specific tasks include: <br />
â€¢Own the process for establishing goals, deliverables and results for marketing programs<br />
â€¢Develop press releases/publicity around each product<br />
â€¢Design tangible sales materials and other resources to assist in sales<br />
â€¢Work in parallel with product development department to create products which will meet the needs of our clients<br />
â€¢Making sales pitches through traditional channels and also social media outlets<br />
â€¢Supervise marketing interns and create strategies and task assignments<br />
â€¢Conduct and analyze market and competitive research<br />
Required Skills: <br />
â€¢Possesses detail-oriented, analytical approach to interactive marketing<br />
â€¢Strong negotiation skills with the ability to win commitment and follow-through<br />
â€¢Experienced at managing and delivering on time against multiple priorities<br />
â€¢Team player with positive attitude and proactive approach<br />
â€¢Excellent verbal and written communication skills<br />
â€¢Expert knowledge in MS Office Suite (Photoshop is a plus)<br />
â€¢Social Media Skills and Experience (Twitter, Facebook, LinkedIn, and more)<br/><br/><a href="http://jobs.marketingpilgrim.com/job/marketing-manager-cambridge-ma-aciron-consulting-ddb05c0cd6/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/digital-strategist-new-york-ny-premier-wellness-marketing-agency-e99117513e/?d=1&amp;source=rss_page" rel="external">Digital Strategist  / Premier wellness marketing agency / New York, NY</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/677842/4087162a.jpg" align="right" />Premier wellness marketing agency/New York, NY<br/><br/>Digital Strategist<br />
Our client is a fully integrated wellness agency and part of one of the largest advertising networks in the world.  The agency handles clients along the entire wellness spectrum. It provides a full-range of marketing solutions including advertising, digital, direct, promotion and social marketing strategies. The agency was created to leverage the value of marketing wellness as a differentiator for healthcare, lifestyle, foods and other brands.</p>
<p>Position Summary<br />
Be part of a forward thinking digital strategy team, supporting several brands especially new business acquisitions.  Should be knowledgeable about digital marketing, especially as it relates to brand strategy and business growth.  Healthcare/Pharma experience is extremely helpful as is a background in strategy/account management. Strong presentation skills (writing and presenting) and highly collaborative. The ability to explain complex concepts is desired.</p>
<p>Principal Responsibilities<br />
â€¢	Partner with Account and Creative leads to develop digital marketing ideas and sell in to senior level clients.<br />
â€¢	Provide sound business justification for investment in digital marketing (based on market trends, audience insights, past campaign data, and past experience)<br />
â€¢	Interpret market trends and competitive analysis to develop meaningful business building strategies.<br />
â€¢	Supplement planning process by providing additional insights about channel preferences, affinity, and usage for various customer segments<br />
â€¢	Partner with Creative teams to provide trends, develop ideas, and maximize the use of technology to bring the ideas to life<br />
â€¢	Develop and interpret digital analytics.  Translate into meaningful business building implications.<br />
â€¢	Work with Management, Account Teams and New Business Development teams to identify, qualify, and win new business opportunities.  <br />
â€¢	Work with account team members to maintain the highest level of customer service and satisfaction. <br />
â€¢	Assist in improving overall digital process &amp; workflow, including estimating scope and staffing, engaging various roles and responsibilities throughout project lifecycle, deliverables, and working with internal and/or external execution teams responsible for technology</p>
<p>Qualifications</p>
<p>
â€¢	BA/BS Degree (a graduate degree in relevant area is a plus)<br />
â€¢	3-5 years digital consulting, creative and/or strategy experience<br />
â€¢	Strategic/big picture thinker<br />
â€¢	Exceptional writing, communication and presentation skills<br />
â€¢	Proven ability to successfully work with and guide senior-level clients and internal Agency teams<br />
â€¢	Working knowledge of direct/relationship marketing<br />
â€¢	Experience with multi-channel marketing<br />
â€¢	Strong working knowledge of digital marketing tactics, including web development, online advertising, social media, and mobile.<br />
â€¢	Strong familiarity and understanding of emerging digital trends and technologies<br />
<br/><br/><a href="http://jobs.marketingpilgrim.com/job/digital-strategist-new-york-ny-premier-wellness-marketing-agency-e99117513e/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/product-management-and-product-marketing-manager-san-bruno-ca-enxsuite-31ca242dab/?d=1&amp;source=rss_page" rel="external">Product Management and Product Marketing Manager / ENXSuite / San Bruno, CA</a>
<div>ENXSuite/San Bruno, CA<br/><br/>ENXSuite, a market leader in Energy Performance Management, is seeking an experienced Product Management and Product Marketing Manager.  As a high-growth company, we are looking to expand our team with someone who is passionate about ensuring an exceptional customer experience and who can actively contribute to a fast-paced, challenging and results-oriented organization. This key member of the team will be responsible for managing our business intelligence and analytics products throughout the product lifecycle, gathering and prioritizing product and customer requirements, delivering MRDs and PRDs with prioritized features, and working closely with engineering to deliver winning products.  The Product Management and Marketing Manager will help guide product strategy by understanding the competitive landscape, the needs of customers and partners, and ENXSuite&#8217;s business objectives.   He/she will be responsible for turning the strategy into a phased roadmap of product delivery, and work closely with a cross functional team to deliver these products.</p>
<p>This position also includes working with sales to ensure revenue and customer satisfaction goals are met.  He/she will perform product demos for customers, develop sales tools and collateral, brief and train the sales force, brief  press and analysts as needed, and support sales activities by providing product knowledge and guidance.</p>
<p>Qualifications<br />
â€¢  Bachelor&#039;s or master&#039;s degree in computer science, chemical or electrical engineering, or related field<br />
â€¢  3 to 5 years of experience within the energy efficiency industry an/or environmental compliance management<br />
â€¢  Proven product management experience delivering software products to market<br />
â€¢  At least 3 years experience as Product Management/Marketing Manager at a successful venture-backed company<br />
â€¢  Exceptional writing, interpersonal, and analytical skills are required<br />
â€¢  Hands-on experience with mechanical, electrical, and/or control systems is a plus<br />
â€¢  Experience in energy modeling is a plus</p>
<p>Location<br />
San Bruno, California, with travel to Victoria, BC, required</p>
<p>ENXSuite offers a comprehensive and competitive benefits package, including medical and dental coverage, company equity and more. For immediate consideration, please include a brief description of your unique qualification for this position in an email, along with your resume.</p>
<p>
<br/><br/><a href="http://jobs.marketingpilgrim.com/job/product-management-and-product-marketing-manager-san-bruno-ca-enxsuite-31ca242dab/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></content:encoded>
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		<title>Marketing Jobs</title>
		<link>http://www.vponlinemarketing.com/jobs/marketing-jobs-113</link>
		<comments>http://www.vponlinemarketing.com/jobs/marketing-jobs-113#comments</comments>
		<pubDate>Tue, 10 Aug 2010 17:35:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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<li><a href="http://jobs.marketingpilgrim.com/job/government-relations-and-marketing-manager-bay-area-ca-proterra-6350da0f83/?d=1&amp;source=rss_page" rel="external">Government Relations and Marketing Manager / Proterra / Bay Area, CA</a>
<div>Proterra/Bay Area, CA (Headquarters in Golden, Colorado)<br/><br/>Proterra is a recently funded manufacturer of energy storage and drive systems for heavy duty vehicles that has developed a revolutionary all-electric transit bus with the first fleet to go in service in early September.  We are looking for a dynamic, energetic, accomplished individual to support the marketing and government relations efforts of the Chief Business Development Officer and General Counsel.  We are seeking a person with a strong academic background, excellent writing skills, great interpersonal skills and 2 to 7 years of experience in marketing, business development or government relations and will also consider paralegal experience.  The job will require the candidate to take on a substantial amount of responsibility with respect to Proterra&#039;s relaunch of the website, development of marketing materials and strategic planning and execution of its government relations strategy.   Openness to relocation to Denver/Boulder/Golden area at some point in the future preferred.  Competitive salary.<br/><br/><a href="http://jobs.marketingpilgrim.com/job/government-relations-and-marketing-manager-bay-area-ca-proterra-6350da0f83/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></description>
			<content:encoded><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/government-relations-and-marketing-manager-bay-area-ca-proterra-6350da0f83/?d=1&amp;source=rss_page" rel="external">Government Relations and Marketing Manager / Proterra / Bay Area, CA</a>
<div>Proterra/Bay Area, CA (Headquarters in Golden, Colorado)<br/><br/>Proterra is a recently funded manufacturer of energy storage and drive systems for heavy duty vehicles that has developed a revolutionary all-electric transit bus with the first fleet to go in service in early September.  We are looking for a dynamic, energetic, accomplished individual to support the marketing and government relations efforts of the Chief Business Development Officer and General Counsel.  We are seeking a person with a strong academic background, excellent writing skills, great interpersonal skills and 2 to 7 years of experience in marketing, business development or government relations and will also consider paralegal experience.  The job will require the candidate to take on a substantial amount of responsibility with respect to Proterra&#039;s relaunch of the website, development of marketing materials and strategic planning and execution of its government relations strategy.   Openness to relocation to Denver/Boulder/Golden area at some point in the future preferred.  Competitive salary.<br/><br/><a href="http://jobs.marketingpilgrim.com/job/government-relations-and-marketing-manager-bay-area-ca-proterra-6350da0f83/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
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		<title>Marketing Jobs</title>
		<link>http://www.vponlinemarketing.com/jobs/marketing-jobs-97</link>
		<comments>http://www.vponlinemarketing.com/jobs/marketing-jobs-97#comments</comments>
		<pubDate>Tue, 06 Jul 2010 17:55:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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<li><a href="http://jobs.marketingpilgrim.com/job/internet-marketing-manager-grayslake-il-state-street-products-llc-370a2a62e8/?d=1&amp;source=rss_page" rel="external">Internet Marketing Manager / State Street Products, LLC / Grayslake, IL</a>
<div>State Street Products, LLC/Grayslake, IL<br/><br/>Job Description</p>
<p>Online Sports Product retailer seeking Internet Marketing Manager for managing current and expanding emarketing campaigns.  Campaigns include PPC, Comparison Shopping, Email Marketing, Link Building, Data Feed Optimization, Affiliate Programs, Social Network, and more. <br />
Job Requirements</p>
<p>Seeking experience in these types of programs including tracking and analytics. Graphic and Image Editing ability a plus.  Sports knowledge a plus.<br />
<br/><br/><a href="http://jobs.marketingpilgrim.com/job/internet-marketing-manager-grayslake-il-state-street-products-llc-370a2a62e8/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/media-buyer-new-york-ny-manhattan-mortgageloan-com-497b9c7df5/?d=1&amp;source=rss_page" rel="external">Media Buyer / MortgageLoan.com / New York, NY</a>
<div>MortgageLoan.com/New York, NY (Manhattan)<br/><br/>Our director, media buying will be responsible for managing all non-search advertising.  MLD is one of the top 3 online advertisers in the mortgage vertical.</p>
<p>â€¢ Bachelor&#8217;s degree required<br />
â€¢ 3+ years of related experience.<br />
â€¢ Comprehensive knowledge of internet display advertising ecosystem.<br />
â€¢ DM/CPA focus/orientation.<br/><br/><a href="http://jobs.marketingpilgrim.com/job/media-buyer-new-york-ny-manhattan-mortgageloan-com-497b9c7df5/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/sr-marketing-manager-content-programming-redmond-wa-microsoft-e2dadc0136/?d=1&amp;source=rss_page" rel="external">Sr. Marketing Manager-Content Programming / Segmentation Analyst / Microsoft / Redmond, WA</a>
<div>Microsoft/Redmond, WA<br/><br/>Microsoft.com Network Content Programming / Segmentation Analyst<br />
Job Description<br />
What company boasts $50+ billion in revenue (and growing), 75,000+ employees worldwide, and was ranked by Fortune magazine to be both one of the best companies to work for? If you guessed Microsoft, you&#8217;re right! One of the keys to our success is our people. Employees who are passionate about what they do and want to enable people and business throughout the world to realize their full potential. Are you ready to realize your potential? If so, read on!</p>
<p>Microsoft.com is consistently in the top 10 trafficked web sites globally (MediaMetrix). The network reaches over 275 million visitors worldwide. It also brings together a unique mix of qualified, pre-engaged customers that&#8217;s virtually unmatched anywhere on the Internet.</p>
<p>Microsoft.com has an opening for a Network Programming Analyst. In this role, you will partner across groups both in corporate and around the world to put web analytics best practices into action to drive customer satisfaction and improve business results. Key performance metrics for this position will be to help decrease site abandonment rates; increase customer satisfaction; and developing plans for messaging/marketing optimizations that drive and prove the value of the Microsoft.com network.</p>
<p>The ideal candidate will have a combined expertise in website, audience, and content analytics, project management, business strategy, and online advertising.</p>
<p>Responsibilities include but are not limited to:<br />
Strategic planning for matching content to customer intent across the core Microsoft.com properties<br />
Business Rules modeling based on customer metrics and targeting attributes<br />
Analysis of customer, marketing, and site data to drive targeting and customer strategies<br />
Driving understanding &amp; business requirements with technology partners, cross-company teams<br />
Partner with programmers to understand their business needs/goals and develop measurement plans to a) measure core KPI&#8217;s &amp; b) optimize the site/campaign for better results<br />
Create custom scorecards to measure and drive better marketing results<br />
Creating and managing testing for the programming discipline; focused on:<br />
o Multivariate testing (ie, A/B split testing) to drive site optimization<br />
o Analyzing behavioral and attitudinal data and leveraging that data to better understand and improve customer engagement with Microsoft sites and campaigns<br />
Lead the measurement and optimization activities utilizing best practices from the full range of the web analytics discipline, including:<br />
o Online Media analytics<br />
o Site analytics<br />
o Search analytics<br />
o Web 2.0 analytics</p>
<p>Desired competencies and experiences:<br />
5 years of experience in web marketing and/or business analysis<br />
2 years experience with advanced web analytics methodologies such as experimentation, testing, behavioral analysis, surveys and market research<br />
Ability to influence to drive business impact<br />
Critical thinking, analysis, reporting, and problem solving skills<br />
Self starter who can work autonomously and across teams<br />
Strong organization and prioritization skills<br />
Experience working with large volumes of data from disparate data sources, and proven track record for spotting actionable patterns and trends<br />
Experience regarding digital marketing strategies and their impact on the customer experience<br />
Demonstrate collaborative skills, including the ability to work with international partners in a diverse environment<br />
Strong communication and presentation skills, with the ability to explain complex situations in clear terms to management and large groups<br />
MBA preferred</p>
<p>At Microsoft, we believe that diversity enriches our performance and products, the communities where we live and work, and the lives of our employees. As our workforce evolves to reflect the growing diversity of our communities and the global marketplace, our efforts to understand, value, and incorporate differences become increasingly important. Come explore diversity at Microsoft!<br />
<br/><br/><a href="http://jobs.marketingpilgrim.com/job/sr-marketing-manager-content-programming-redmond-wa-microsoft-e2dadc0136/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/sr-director-websites-strategy-arlington-va-rosetta-stone-9fb4bc7e1e/?d=1&amp;source=rss_page" rel="external">Sr, Director, Websites Strategy / Rosetta Stone / Arlington, VA</a>
<div>Rosetta Stone/Arlington, VA<br/><br/>The Sr. Director, Websites Strategy is charged with the mission of creating, building and operating world class websites that support Rosetta Stone&#039;s mission of changing the way the world learns languages. This is an exciting opportunity to operate Rosetta Stone&#039;s biggest selling channel across the globe, managing a $100+ million online business. In this highly visible role, you will work directly with the CEO, COO and top executive management to drive sales through analysis and optimization of web design and e-commerce path. You will directly impact revenue by creating a world class web experience through creative design, unique content, social media and mobile content for our consumer and institutional businesses.</p>
<p>A strong predictor of success for the Sr. Director, Websites Strategy is the ability to bring different perspectives together to create an outstanding web experience, to develop and act on insightful analysis of traffic/conversion patters and to effectively lead a high performing group of professionals.</p>
<p>Key Accountabilities:</p>
<p>* Redesign our website to launch our new V4 TOTALe offering. Ensure the offering is well understood and the site performance is improved.<br />
* Transform our US digital marketing position by improving US Website conversion by 30% and creating a better experiential website, to include depth, navigation, online demo, and social media and mobile content.<br />
* Build a best in class online experience for all Rosetta Stone websites including US Institutional, US Consumer, and European businesses.<br />
* Build a first rate website infrastructure including e-commerce and content management system that allows scalability, transaction stability, and flexible content and design changes.<br />
* Build and launch a new B2B website that supports our institutional sales business.<br />
* Provide thought leadership around web strategy, trends and technologies related to overall commerce direction, social media trends and implications for commerce.<br />
* Optimize e-commerce experience including SEO, navigation, conversion, payment methods, blogs, and affiliate marketing.<br />
* Actively pursue creative and flexible arrangements such as outsourcing and buy (vs build) to deliver on time, on spec and on budget websites.<br />
* Build process to support needed short term changes to website coming from online marketing , international and product needs .<br />
* Deliver on key metrics for online success such as conversion rates, sales and leads. Identify key metrics and analyze and report on them to senior management team. Work closely with sales to deliver results.<br />
* Oversee execution of ongoing web optimization initiatives, including but not limited to search engine optimization, cart funnel analysisâ€¦etc.<br />
* Serve as the internal subject matter expert on next generation technologies needed to meet strategic digital-direct marketing objectives in global markets.</p>
<p>Minimum Requirements:</p>
<p>* 7-10 years of experience in managing website design, usability and optimization, including online commerce.<br />
* Bachelors degree. BA/BS in Business, Marketing, Website Development or related field preferred.<br />
* Experience managing online marketing activities for multiple, diverse business units.<br />
* A demonstrated ability to plan and execute online marketing strategies for complex, multi-channel businesses<br />
* Specific experience with managing multiple global sites.<br />
* Outstanding interpersonal/communications (oral and written) and analytical skills<br />
* Demonstrated leadership skills<br />
* Ability to identify and implement process improvements/best practices<br />
* Passionate, energetic and highly motivated to help a company win in a very competitive, dynamic and fast-paced environment<br />
* Must also have experience in building effective and productive working relationships across teams and organizational boundaries.<br />
* Result driven &#8211; dedicated to setting and achieving quantifiable goals for all projects.<br />
* Proven analytical ability. Must be savvy and passionate about numbers, market indicators and metrics, and must have the appropriate financial management experience and analytical skills to translate hard data into strategic plans.<br />
* Able to wear both strategic and tactical hats; must be hands on</p>
<p>Rosetta Stone Ltd. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, veteran status or any other status protected by federal, state or local laws.</p>
<p>Rosetta Stone boasts an industry leading compensation and employee benefits plan to include company wide bonus plan, stock options*, tuition reimbursement, top of the line Medical, Dental and Vision plans as well as a 401K program that is matched dollar for dollar up to 4% with no vesting schedule!<br />
<br/><br/><a href="http://jobs.marketingpilgrim.com/job/sr-director-websites-strategy-arlington-va-rosetta-stone-9fb4bc7e1e/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></description>
			<content:encoded><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/internet-marketing-manager-grayslake-il-state-street-products-llc-370a2a62e8/?d=1&amp;source=rss_page" rel="external">Internet Marketing Manager / State Street Products, LLC / Grayslake, IL</a>
<div>State Street Products, LLC/Grayslake, IL<br/><br/>Job Description</p>
<p>Online Sports Product retailer seeking Internet Marketing Manager for managing current and expanding emarketing campaigns.  Campaigns include PPC, Comparison Shopping, Email Marketing, Link Building, Data Feed Optimization, Affiliate Programs, Social Network, and more. <br />
Job Requirements</p>
<p>Seeking experience in these types of programs including tracking and analytics. Graphic and Image Editing ability a plus.  Sports knowledge a plus.<br />
<br/><br/><a href="http://jobs.marketingpilgrim.com/job/internet-marketing-manager-grayslake-il-state-street-products-llc-370a2a62e8/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/media-buyer-new-york-ny-manhattan-mortgageloan-com-497b9c7df5/?d=1&amp;source=rss_page" rel="external">Media Buyer / MortgageLoan.com / New York, NY</a>
<div>MortgageLoan.com/New York, NY (Manhattan)<br/><br/>Our director, media buying will be responsible for managing all non-search advertising.  MLD is one of the top 3 online advertisers in the mortgage vertical.</p>
<p>â€¢ Bachelor&#8217;s degree required<br />
â€¢ 3+ years of related experience.<br />
â€¢ Comprehensive knowledge of internet display advertising ecosystem.<br />
â€¢ DM/CPA focus/orientation.<br/><br/><a href="http://jobs.marketingpilgrim.com/job/media-buyer-new-york-ny-manhattan-mortgageloan-com-497b9c7df5/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/sr-marketing-manager-content-programming-redmond-wa-microsoft-e2dadc0136/?d=1&amp;source=rss_page" rel="external">Sr. Marketing Manager-Content Programming / Segmentation Analyst / Microsoft / Redmond, WA</a>
<div>Microsoft/Redmond, WA<br/><br/>Microsoft.com Network Content Programming / Segmentation Analyst<br />
Job Description<br />
What company boasts $50+ billion in revenue (and growing), 75,000+ employees worldwide, and was ranked by Fortune magazine to be both one of the best companies to work for? If you guessed Microsoft, you&#8217;re right! One of the keys to our success is our people. Employees who are passionate about what they do and want to enable people and business throughout the world to realize their full potential. Are you ready to realize your potential? If so, read on!</p>
<p>Microsoft.com is consistently in the top 10 trafficked web sites globally (MediaMetrix). The network reaches over 275 million visitors worldwide. It also brings together a unique mix of qualified, pre-engaged customers that&#8217;s virtually unmatched anywhere on the Internet.</p>
<p>Microsoft.com has an opening for a Network Programming Analyst. In this role, you will partner across groups both in corporate and around the world to put web analytics best practices into action to drive customer satisfaction and improve business results. Key performance metrics for this position will be to help decrease site abandonment rates; increase customer satisfaction; and developing plans for messaging/marketing optimizations that drive and prove the value of the Microsoft.com network.</p>
<p>The ideal candidate will have a combined expertise in website, audience, and content analytics, project management, business strategy, and online advertising.</p>
<p>Responsibilities include but are not limited to:<br />
Strategic planning for matching content to customer intent across the core Microsoft.com properties<br />
Business Rules modeling based on customer metrics and targeting attributes<br />
Analysis of customer, marketing, and site data to drive targeting and customer strategies<br />
Driving understanding &amp; business requirements with technology partners, cross-company teams<br />
Partner with programmers to understand their business needs/goals and develop measurement plans to a) measure core KPI&#8217;s &amp; b) optimize the site/campaign for better results<br />
Create custom scorecards to measure and drive better marketing results<br />
Creating and managing testing for the programming discipline; focused on:<br />
o Multivariate testing (ie, A/B split testing) to drive site optimization<br />
o Analyzing behavioral and attitudinal data and leveraging that data to better understand and improve customer engagement with Microsoft sites and campaigns<br />
Lead the measurement and optimization activities utilizing best practices from the full range of the web analytics discipline, including:<br />
o Online Media analytics<br />
o Site analytics<br />
o Search analytics<br />
o Web 2.0 analytics</p>
<p>Desired competencies and experiences:<br />
5 years of experience in web marketing and/or business analysis<br />
2 years experience with advanced web analytics methodologies such as experimentation, testing, behavioral analysis, surveys and market research<br />
Ability to influence to drive business impact<br />
Critical thinking, analysis, reporting, and problem solving skills<br />
Self starter who can work autonomously and across teams<br />
Strong organization and prioritization skills<br />
Experience working with large volumes of data from disparate data sources, and proven track record for spotting actionable patterns and trends<br />
Experience regarding digital marketing strategies and their impact on the customer experience<br />
Demonstrate collaborative skills, including the ability to work with international partners in a diverse environment<br />
Strong communication and presentation skills, with the ability to explain complex situations in clear terms to management and large groups<br />
MBA preferred</p>
<p>At Microsoft, we believe that diversity enriches our performance and products, the communities where we live and work, and the lives of our employees. As our workforce evolves to reflect the growing diversity of our communities and the global marketplace, our efforts to understand, value, and incorporate differences become increasingly important. Come explore diversity at Microsoft!<br />
<br/><br/><a href="http://jobs.marketingpilgrim.com/job/sr-marketing-manager-content-programming-redmond-wa-microsoft-e2dadc0136/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/sr-director-websites-strategy-arlington-va-rosetta-stone-9fb4bc7e1e/?d=1&amp;source=rss_page" rel="external">Sr, Director, Websites Strategy / Rosetta Stone / Arlington, VA</a>
<div>Rosetta Stone/Arlington, VA<br/><br/>The Sr. Director, Websites Strategy is charged with the mission of creating, building and operating world class websites that support Rosetta Stone&#039;s mission of changing the way the world learns languages. This is an exciting opportunity to operate Rosetta Stone&#039;s biggest selling channel across the globe, managing a $100+ million online business. In this highly visible role, you will work directly with the CEO, COO and top executive management to drive sales through analysis and optimization of web design and e-commerce path. You will directly impact revenue by creating a world class web experience through creative design, unique content, social media and mobile content for our consumer and institutional businesses.</p>
<p>A strong predictor of success for the Sr. Director, Websites Strategy is the ability to bring different perspectives together to create an outstanding web experience, to develop and act on insightful analysis of traffic/conversion patters and to effectively lead a high performing group of professionals.</p>
<p>Key Accountabilities:</p>
<p>* Redesign our website to launch our new V4 TOTALe offering. Ensure the offering is well understood and the site performance is improved.<br />
* Transform our US digital marketing position by improving US Website conversion by 30% and creating a better experiential website, to include depth, navigation, online demo, and social media and mobile content.<br />
* Build a best in class online experience for all Rosetta Stone websites including US Institutional, US Consumer, and European businesses.<br />
* Build a first rate website infrastructure including e-commerce and content management system that allows scalability, transaction stability, and flexible content and design changes.<br />
* Build and launch a new B2B website that supports our institutional sales business.<br />
* Provide thought leadership around web strategy, trends and technologies related to overall commerce direction, social media trends and implications for commerce.<br />
* Optimize e-commerce experience including SEO, navigation, conversion, payment methods, blogs, and affiliate marketing.<br />
* Actively pursue creative and flexible arrangements such as outsourcing and buy (vs build) to deliver on time, on spec and on budget websites.<br />
* Build process to support needed short term changes to website coming from online marketing , international and product needs .<br />
* Deliver on key metrics for online success such as conversion rates, sales and leads. Identify key metrics and analyze and report on them to senior management team. Work closely with sales to deliver results.<br />
* Oversee execution of ongoing web optimization initiatives, including but not limited to search engine optimization, cart funnel analysisâ€¦etc.<br />
* Serve as the internal subject matter expert on next generation technologies needed to meet strategic digital-direct marketing objectives in global markets.</p>
<p>Minimum Requirements:</p>
<p>* 7-10 years of experience in managing website design, usability and optimization, including online commerce.<br />
* Bachelors degree. BA/BS in Business, Marketing, Website Development or related field preferred.<br />
* Experience managing online marketing activities for multiple, diverse business units.<br />
* A demonstrated ability to plan and execute online marketing strategies for complex, multi-channel businesses<br />
* Specific experience with managing multiple global sites.<br />
* Outstanding interpersonal/communications (oral and written) and analytical skills<br />
* Demonstrated leadership skills<br />
* Ability to identify and implement process improvements/best practices<br />
* Passionate, energetic and highly motivated to help a company win in a very competitive, dynamic and fast-paced environment<br />
* Must also have experience in building effective and productive working relationships across teams and organizational boundaries.<br />
* Result driven &#8211; dedicated to setting and achieving quantifiable goals for all projects.<br />
* Proven analytical ability. Must be savvy and passionate about numbers, market indicators and metrics, and must have the appropriate financial management experience and analytical skills to translate hard data into strategic plans.<br />
* Able to wear both strategic and tactical hats; must be hands on</p>
<p>Rosetta Stone Ltd. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, veteran status or any other status protected by federal, state or local laws.</p>
<p>Rosetta Stone boasts an industry leading compensation and employee benefits plan to include company wide bonus plan, stock options*, tuition reimbursement, top of the line Medical, Dental and Vision plans as well as a 401K program that is matched dollar for dollar up to 4% with no vesting schedule!<br />
<br/><br/><a href="http://jobs.marketingpilgrim.com/job/sr-director-websites-strategy-arlington-va-rosetta-stone-9fb4bc7e1e/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Jobs</title>
		<link>http://www.vponlinemarketing.com/jobs/marketing-jobs-95</link>
		<comments>http://www.vponlinemarketing.com/jobs/marketing-jobs-95#comments</comments>
		<pubDate>Fri, 02 Jul 2010 17:30:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Jobs]]></category>

		<guid isPermaLink="false">http://www.vponlinemarketing.com/jobs/marketing-jobs-95</guid>
		<description><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/marketing-programs-manager-field-marketing-dublin-ca-ca-taleo-82a1d8a71d/?d=1&amp;source=rss_page" rel="external">Marketing Programs Manager &#8211; Field Marketing / Taleo / Dublin, CA</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/918010/4a1c0820.jpg" align="right" />Taleo/Dublin, CA (CA)<br/><br/>Description:<br />
Careers &#8211; Powered by Taleo</p>
<p>Taleo is the leading provider of Talent Management software that helps companies recruit, manage and develop employees.Â  Taleo is a public company trading on the NASDAQ (TLEO) with annual revenues tracking at over $200 million, up over 30% year-over-year.Â  This makes Taleo one of the world&#039;s largest and fastest growing software-as-a-service companies.Â  Our customers include some of the best known companies in the world, such as Nordstrom, Macy&#039;s, Bank of America, Toyota, General Motors, United Airlines and Kaiser Permanente.</p>
<p>This position is responsible for developing and executing field marketing programs and campaigns at Taleo. This position will work closely with the demand marketing team and field sales teams to maximize marketing activities that boost lead acquisition rates, funnel movement and enhance exposure within regional markets to support the North American sales team in meeting their sales objectives.</p>
<p>Candidate will develop integrated marketing programs designed to drive new lead acquisition, nurture existing prospects and drive quality sales opportunities. Candidate will also focus on programs to penetrate our installed base to drive upsell and cross-sell opportunities.</p>
<p>Responsibilities:</p>
<p>â€¢ Responsible for developing strategy and tactics for the company&#039;s field marketing programs, including planning the scope of campaigns, developing content, execution and measurement.<br />
â€¢ Manage timelines associated with regional marketing projects, ensuring that all activities occur as planned and that campaigns are executed on time including scheduling, design, production and distribution<br />
â€¢ Work directly with individual sales team members, corporate sales development and the entire sales team to drive campaigns and programs at all levels to build pipelines and help close business<br />
â€¢ Develop program plan documents that articulate details such as program objectives, target audience, key message, program sequencing, metrics and offer details.<br />
â€¢ Identify regional event and sponsorship opportunities (demo days, roadshows, seminars, etc.); drive content production, regional promotion and provide logistical support.<br />
â€¢ Responsible for working with product marketing and other teams to build and maintain a stable of high value offers<br />
â€¢ Must be willing to manage specific programs (tactical) while providing strategic insight.<br />
â€¢ Develop and maintain detailed monthly and quarterly metrics reports of all field programs, analyzing the key components of each campaign, including lists, offers, messaging and creative.Â  Track all campaigns via marketing and sales automation tools.<br />
â€¢ Refine and develop improved business processes to increase lead conversation and cost per opportunity/booking.<br />
â€¢ Managing internal marketing services and external agencies in the day-to-day process of executing and generating quality leads.</p>
<p>Qualifications:<br />
The ideal candidate has:<br />
â€¢ BS/BA degree in relevant discipline.</p>
<p>â€¢ 5-7 years of relevant experience in demand marketing with an emphasis on field marketing programs, preferably in B2B enterprise software and/or HCM industry</p>
<p>â€¢ Demonstrates strong problems solving, analytical skills.</p>
<p>â€¢ Demonstrated success in managing and completing projects at or under budget</p>
<p>â€¢ Excellent knowledge in the area of Field Marketing to include effectively resolving critical issues and making significant contributions to business areas supported</p>
<p>â€¢ Demonstrated experience generating creative market penetration strategies</p>
<p>â€¢ Strong field marketing experience with responsibility for driving/owning strategies and plans, measuring and reporting success.</p>
<p>â€¢ Experience with marketing automation tools (i.e. Eloqua) and salesforce.com.Â </p>
<p>â€¢ Ability to manage, prioritize, multi-task and will have thrived in a fast-paced, high-growth, ambiguous environment.</p>
<p>â€¢ Possess outstanding written and oral communications skills and be equally effective in both formal and informal settings.</p>
<p>â€¢ A team player, effectively interacting with employees at all levels within the company.</p>
<p>â€¢ Must be a self-starter and have a strong attention to detail and the ability to handle many different projects simultaneously.</p>
<p>â€¢ 20%+ business travel required</p>
<p>Taleo offers competitive compensation packages and excellent benefits.Â  Interested? Click this link to create your profile and apply:<br />
Â <br />
<a href="https://taleo.taleo.net/careersection/taleojobs/jobdetail.ftl?lang=en&amp;job=09060136%C3%82%C2%A0" title="https://taleo.taleo.net/careersection/taleojobs/jobdetail.ftl?lang=en&amp;job=09060136Â " target="_blank">https://taleo.taleo.net/&#8230;g=en&amp;job=09060136Â </a></p>
<p>Job: Marketing<br />
Job Type: Standard<br />
Job Level: Manager</p>
<p>Shift: Day Job<br />
Scedule: Full-time</p>
<p>Travel: Yes, 25 % of the Time</p>
<p>Primary Location: US-CA-Dublin<br />
Other Locations:<br/><br/><a href="http://jobs.marketingpilgrim.com/job/marketing-programs-manager-field-marketing-dublin-ca-ca-taleo-82a1d8a71d/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></description>
			<content:encoded><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/marketing-programs-manager-field-marketing-dublin-ca-ca-taleo-82a1d8a71d/?d=1&amp;source=rss_page" rel="external">Marketing Programs Manager &#8211; Field Marketing / Taleo / Dublin, CA</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/918010/4a1c0820.jpg" align="right" />Taleo/Dublin, CA (CA)<br/><br/>Description:<br />
Careers &#8211; Powered by Taleo</p>
<p>Taleo is the leading provider of Talent Management software that helps companies recruit, manage and develop employees.Â  Taleo is a public company trading on the NASDAQ (TLEO) with annual revenues tracking at over $200 million, up over 30% year-over-year.Â  This makes Taleo one of the world&#039;s largest and fastest growing software-as-a-service companies.Â  Our customers include some of the best known companies in the world, such as Nordstrom, Macy&#039;s, Bank of America, Toyota, General Motors, United Airlines and Kaiser Permanente.</p>
<p>This position is responsible for developing and executing field marketing programs and campaigns at Taleo. This position will work closely with the demand marketing team and field sales teams to maximize marketing activities that boost lead acquisition rates, funnel movement and enhance exposure within regional markets to support the North American sales team in meeting their sales objectives.</p>
<p>Candidate will develop integrated marketing programs designed to drive new lead acquisition, nurture existing prospects and drive quality sales opportunities. Candidate will also focus on programs to penetrate our installed base to drive upsell and cross-sell opportunities.</p>
<p>Responsibilities:</p>
<p>â€¢ Responsible for developing strategy and tactics for the company&#039;s field marketing programs, including planning the scope of campaigns, developing content, execution and measurement.<br />
â€¢ Manage timelines associated with regional marketing projects, ensuring that all activities occur as planned and that campaigns are executed on time including scheduling, design, production and distribution<br />
â€¢ Work directly with individual sales team members, corporate sales development and the entire sales team to drive campaigns and programs at all levels to build pipelines and help close business<br />
â€¢ Develop program plan documents that articulate details such as program objectives, target audience, key message, program sequencing, metrics and offer details.<br />
â€¢ Identify regional event and sponsorship opportunities (demo days, roadshows, seminars, etc.); drive content production, regional promotion and provide logistical support.<br />
â€¢ Responsible for working with product marketing and other teams to build and maintain a stable of high value offers<br />
â€¢ Must be willing to manage specific programs (tactical) while providing strategic insight.<br />
â€¢ Develop and maintain detailed monthly and quarterly metrics reports of all field programs, analyzing the key components of each campaign, including lists, offers, messaging and creative.Â  Track all campaigns via marketing and sales automation tools.<br />
â€¢ Refine and develop improved business processes to increase lead conversation and cost per opportunity/booking.<br />
â€¢ Managing internal marketing services and external agencies in the day-to-day process of executing and generating quality leads.</p>
<p>Qualifications:<br />
The ideal candidate has:<br />
â€¢ BS/BA degree in relevant discipline.</p>
<p>â€¢ 5-7 years of relevant experience in demand marketing with an emphasis on field marketing programs, preferably in B2B enterprise software and/or HCM industry</p>
<p>â€¢ Demonstrates strong problems solving, analytical skills.</p>
<p>â€¢ Demonstrated success in managing and completing projects at or under budget</p>
<p>â€¢ Excellent knowledge in the area of Field Marketing to include effectively resolving critical issues and making significant contributions to business areas supported</p>
<p>â€¢ Demonstrated experience generating creative market penetration strategies</p>
<p>â€¢ Strong field marketing experience with responsibility for driving/owning strategies and plans, measuring and reporting success.</p>
<p>â€¢ Experience with marketing automation tools (i.e. Eloqua) and salesforce.com.Â </p>
<p>â€¢ Ability to manage, prioritize, multi-task and will have thrived in a fast-paced, high-growth, ambiguous environment.</p>
<p>â€¢ Possess outstanding written and oral communications skills and be equally effective in both formal and informal settings.</p>
<p>â€¢ A team player, effectively interacting with employees at all levels within the company.</p>
<p>â€¢ Must be a self-starter and have a strong attention to detail and the ability to handle many different projects simultaneously.</p>
<p>â€¢ 20%+ business travel required</p>
<p>Taleo offers competitive compensation packages and excellent benefits.Â  Interested? Click this link to create your profile and apply:<br />
Â <br />
<a href="https://taleo.taleo.net/careersection/taleojobs/jobdetail.ftl?lang=en&amp;job=09060136%C3%82%C2%A0" title="https://taleo.taleo.net/careersection/taleojobs/jobdetail.ftl?lang=en&amp;job=09060136Â " target="_blank">https://taleo.taleo.net/&#8230;g=en&amp;job=09060136Â </a></p>
<p>Job: Marketing<br />
Job Type: Standard<br />
Job Level: Manager</p>
<p>Shift: Day Job<br />
Scedule: Full-time</p>
<p>Travel: Yes, 25 % of the Time</p>
<p>Primary Location: US-CA-Dublin<br />
Other Locations:<br/><br/><a href="http://jobs.marketingpilgrim.com/job/marketing-programs-manager-field-marketing-dublin-ca-ca-taleo-82a1d8a71d/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Jobs</title>
		<link>http://www.vponlinemarketing.com/jobs/marketing-jobs-85</link>
		<comments>http://www.vponlinemarketing.com/jobs/marketing-jobs-85#comments</comments>
		<pubDate>Wed, 16 Jun 2010 17:56:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Jobs]]></category>

		<guid isPermaLink="false">http://www.vponlinemarketing.com/jobs/marketing-jobs-85</guid>
		<description><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/part-time-field-sales-agent-retail-and-events-new-york-ny-green-mountain-energy-2d855cf7d0/?d=1&amp;source=rss_page" rel="external">Part-time Field Sales Agent, Retail and Events / Green Mountain Energy / New York, NY</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/897040/26fd83f9.jpg" align="right" />Green Mountain Energy/New York, NY<br/><br/> Part-time Field Sales Agent, Retail and Events<br />
Position Summary:<br />
Green Mountain Energy Company Sales Agents are the best in the industry. With thousands of customers (and counting) throughout Texas, New York and Portland, Oregon it takes something extra to deliver the level of service Green Mountain strives to provide to our prospective customers. We know the work our agents do sets Green Mountain Energy Company apart from other energy companies. So we strive to do the same for them. From our outstanding compensation, to our goals of promoting from within, you&#039;ll find a lot more than your next job at Green Mountain. You&#039;ll find your career!</p>
<p>Green Mountain is in search of a Sales Agents interested in jump-starting their dynamic Sales career. Every Sales Agent has the potential to earn incentives. A training program is provided to assist you in building your knowledge of Green Mountain products, renewable energy, and how Green Mountain is truly changing the way power is made. We seek candidates who are committed to a professional, highly customer-focused direct sales environment.</p>
<p>Position Responsibilities:</p>
<p>    &#8211; Have a sincere desire to help protect the environment.<br />
    &#8211; Arrive at selling locations as scheduled, wearing appropriate branded shirt and badge provided, and bringing sales materials provided.<br />
    &#8211; Accurately and positively inform prospects in retail and event booth situations about the opportunity to choose pollution-free electricity for their homes.<br />
    &#8211; Close/sign up prospects showing interest in Green Mountain EnergyÂ® electricity products.<br />
    &#8211; Assist other team members with selling/closing techniques.</p>
<p>Required Skills and Experience:</p>
<p>    &#8211; Sincere desire to help change the way power is made.<br />
    &#8211; 2 years sales and customer service experience preferred.<br />
    &#8211; Excellent verbal communication skills.<br />
    &#8211; Demonstrated ability to overcome objections and close with customers.<br />
    &#8211; Understand sales techniques and customer needs.<br />
    &#8211; Knowledge of energy/deregulation a plus.<br />
    &#8211; Must be available to work evenings and/or weekends.<br />
    &#8211; Must be flexible and adaptable to changing schedules and business needs.</p>
<p>We are seeking local candidates with a stable work history and a GREAT ATTITUDE!</p>
<p>Please respond if you think you have what it takes to be a super sales leader. For immediate consideration, please submit your resume to us at: <a href="mailto:NYJobs@GreenMountain.comThis" title="mailto:NYJobs@GreenMountain.comThis" target="_blank">NYJobs@GreenMountain.comThis</a> e-mail address is being protected from spambots. You need JavaScript enabled to view it . The subject field of your email must include the job code GMEC011007. Please submit the document in PC compatible Word or rich text file.</p>
<p>- Green Mountain Energy Company is an Equal Opportunity Employer -<br/><br/><a href="http://jobs.marketingpilgrim.com/job/part-time-field-sales-agent-retail-and-events-new-york-ny-green-mountain-energy-2d855cf7d0/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></description>
			<content:encoded><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/part-time-field-sales-agent-retail-and-events-new-york-ny-green-mountain-energy-2d855cf7d0/?d=1&amp;source=rss_page" rel="external">Part-time Field Sales Agent, Retail and Events / Green Mountain Energy / New York, NY</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/897040/26fd83f9.jpg" align="right" />Green Mountain Energy/New York, NY<br/><br/> Part-time Field Sales Agent, Retail and Events<br />
Position Summary:<br />
Green Mountain Energy Company Sales Agents are the best in the industry. With thousands of customers (and counting) throughout Texas, New York and Portland, Oregon it takes something extra to deliver the level of service Green Mountain strives to provide to our prospective customers. We know the work our agents do sets Green Mountain Energy Company apart from other energy companies. So we strive to do the same for them. From our outstanding compensation, to our goals of promoting from within, you&#039;ll find a lot more than your next job at Green Mountain. You&#039;ll find your career!</p>
<p>Green Mountain is in search of a Sales Agents interested in jump-starting their dynamic Sales career. Every Sales Agent has the potential to earn incentives. A training program is provided to assist you in building your knowledge of Green Mountain products, renewable energy, and how Green Mountain is truly changing the way power is made. We seek candidates who are committed to a professional, highly customer-focused direct sales environment.</p>
<p>Position Responsibilities:</p>
<p>    &#8211; Have a sincere desire to help protect the environment.<br />
    &#8211; Arrive at selling locations as scheduled, wearing appropriate branded shirt and badge provided, and bringing sales materials provided.<br />
    &#8211; Accurately and positively inform prospects in retail and event booth situations about the opportunity to choose pollution-free electricity for their homes.<br />
    &#8211; Close/sign up prospects showing interest in Green Mountain EnergyÂ® electricity products.<br />
    &#8211; Assist other team members with selling/closing techniques.</p>
<p>Required Skills and Experience:</p>
<p>    &#8211; Sincere desire to help change the way power is made.<br />
    &#8211; 2 years sales and customer service experience preferred.<br />
    &#8211; Excellent verbal communication skills.<br />
    &#8211; Demonstrated ability to overcome objections and close with customers.<br />
    &#8211; Understand sales techniques and customer needs.<br />
    &#8211; Knowledge of energy/deregulation a plus.<br />
    &#8211; Must be available to work evenings and/or weekends.<br />
    &#8211; Must be flexible and adaptable to changing schedules and business needs.</p>
<p>We are seeking local candidates with a stable work history and a GREAT ATTITUDE!</p>
<p>Please respond if you think you have what it takes to be a super sales leader. For immediate consideration, please submit your resume to us at: <a href="mailto:NYJobs@GreenMountain.comThis" title="mailto:NYJobs@GreenMountain.comThis" target="_blank">NYJobs@GreenMountain.comThis</a> e-mail address is being protected from spambots. You need JavaScript enabled to view it . The subject field of your email must include the job code GMEC011007. Please submit the document in PC compatible Word or rich text file.</p>
<p>- Green Mountain Energy Company is an Equal Opportunity Employer -<br/><br/><a href="http://jobs.marketingpilgrim.com/job/part-time-field-sales-agent-retail-and-events-new-york-ny-green-mountain-energy-2d855cf7d0/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Jobs</title>
		<link>http://www.vponlinemarketing.com/jobs/marketing-jobs-44</link>
		<comments>http://www.vponlinemarketing.com/jobs/marketing-jobs-44#comments</comments>
		<pubDate>Wed, 14 Apr 2010 18:55:41 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Jobs]]></category>

		<guid isPermaLink="false">http://www.vponlinemarketing.com/jobs/marketing-jobs-44</guid>
		<description><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/online-copywriter-marketing-boston-ma-iconstaff-faaaaf7e70/?d=1&amp;source=rss_page" rel="external">Online Copywriter-Marketing / IconStaff / Boston, MA</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/611883/845af281.png" align="right" />IconStaff/Boston, MA<br/><br/>Our client is working on a new online initiative and they need a sales-driven senior copywriting professional who can motivate their audience stick around their site and ultimately convert to a buy.Â  </p>
<p>Â </p>
<p>Best of breed candidates will come with the following:</p>
<p>You know how to sell with your outstanding copyYou understand the needs, motivations, and aspirations of your audiences You can spin facts and features into needs and valuesYou are able to support your ideas with well machined copyYour ideas and copy inspire aweYou can manage the fulfillment of concepts, and ensure that every last detail is coveredYou can manage multiple projects from start to finishÂ  Art directors who work with you value your opinion regarding design as it supports the conceptYour work has won awardsYou thrive in a fast-paced, creative environment You stay up to date with trends in online and direct marketing, email and advertising in general, and , you have a deep knowledge of the interactive digital spaceÂ </p>
<p>Responsibilities:</p>
<p>Marketing and Product copywriting for an online retail environment including themedÂ  sale email promotions,Â Â Â  marketing banners and landing pages ,Â  web-ready product features &amp; site functionalityCreating short headlines that entice and engage, writing poetic, persuasive long-form copy, and, writing detailed product feature copyEdit features and titles for syntax, grammar and format. Follow and contribute to department style guides.Work closely with our merchandising and customer experience teams to provide an accurate and thorough description for all products.Assign products to navigational hierarchies, brand identification and establishing web search identifiers.Â </p>
<p>Education and Experience Requirements:</p>
<p>BA in Advertising, Marketing, Communications, English or equivalent.4+ years relevant work experience.Experience in or a strong interest in luxury goods, lifestyle products, fashion, retail e-commerce.Familiarity with basic programs and willingness to learn new ones.A dedication to detail and copy editing.Must demonstrate ability to work both independently and with a group, and a willingness to be part of a dynamic team of creative professionals.Ability to handle last-minute requests and fast turnarounds.</p>
<p>Salary Range: $80,000.00 &#8211; $90,000.00 / $0.00/hr &#8211; $0.00/hr<br/><br/><a href="http://jobs.marketingpilgrim.com/job/online-copywriter-marketing-boston-ma-iconstaff-faaaaf7e70/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></description>
			<content:encoded><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/online-copywriter-marketing-boston-ma-iconstaff-faaaaf7e70/?d=1&amp;source=rss_page" rel="external">Online Copywriter-Marketing / IconStaff / Boston, MA</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/611883/845af281.png" align="right" />IconStaff/Boston, MA<br/><br/>Our client is working on a new online initiative and they need a sales-driven senior copywriting professional who can motivate their audience stick around their site and ultimately convert to a buy.Â  </p>
<p>Â </p>
<p>Best of breed candidates will come with the following:</p>
<p>You know how to sell with your outstanding copyYou understand the needs, motivations, and aspirations of your audiences You can spin facts and features into needs and valuesYou are able to support your ideas with well machined copyYour ideas and copy inspire aweYou can manage the fulfillment of concepts, and ensure that every last detail is coveredYou can manage multiple projects from start to finishÂ  Art directors who work with you value your opinion regarding design as it supports the conceptYour work has won awardsYou thrive in a fast-paced, creative environment You stay up to date with trends in online and direct marketing, email and advertising in general, and , you have a deep knowledge of the interactive digital spaceÂ </p>
<p>Responsibilities:</p>
<p>Marketing and Product copywriting for an online retail environment including themedÂ  sale email promotions,Â Â Â  marketing banners and landing pages ,Â  web-ready product features &amp; site functionalityCreating short headlines that entice and engage, writing poetic, persuasive long-form copy, and, writing detailed product feature copyEdit features and titles for syntax, grammar and format. Follow and contribute to department style guides.Work closely with our merchandising and customer experience teams to provide an accurate and thorough description for all products.Assign products to navigational hierarchies, brand identification and establishing web search identifiers.Â </p>
<p>Education and Experience Requirements:</p>
<p>BA in Advertising, Marketing, Communications, English or equivalent.4+ years relevant work experience.Experience in or a strong interest in luxury goods, lifestyle products, fashion, retail e-commerce.Familiarity with basic programs and willingness to learn new ones.A dedication to detail and copy editing.Must demonstrate ability to work both independently and with a group, and a willingness to be part of a dynamic team of creative professionals.Ability to handle last-minute requests and fast turnarounds.</p>
<p>Salary Range: $80,000.00 &#8211; $90,000.00 / $0.00/hr &#8211; $0.00/hr<br/><br/><a href="http://jobs.marketingpilgrim.com/job/online-copywriter-marketing-boston-ma-iconstaff-faaaaf7e70/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Jobs</title>
		<link>http://www.vponlinemarketing.com/jobs/marketing-jobs-38</link>
		<comments>http://www.vponlinemarketing.com/jobs/marketing-jobs-38#comments</comments>
		<pubDate>Fri, 02 Apr 2010 17:43:56 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Jobs]]></category>

		<guid isPermaLink="false">http://www.vponlinemarketing.com/jobs/marketing-jobs-38</guid>
		<description><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/education-manager-skin-care-el-segundo-ca-982aae4ce8/?d=1&amp;source=rss_page" rel="external">Education Manager (Skin Care)  / Confidential / El Segundo, CA</a>
<div>Confidential/El Segundo, CA<br/><br/>Job Title: Education Manager  <br />
Job Location: El Segundo, CA<br />
Relocation: NO!</p>
<p>
General Description:<br />
This position will work directly with the VP of Global Marketing, Director of Global Education and Global Marketing Division in translating science terminology into education modules for the esthetic community as a mean of supporting products, launches and initiatives.  </p>
<p>The candidate will have experience developing educational curriculum for the professional esthetic community, training field educators and communicating with education peers from our professional channels.</p>
<p>Primary Job Functions: <br />
Develop training materials for new product launches and ongoing product training directed toward the Professional Medical/Spa industry<br />
Responsible for all curriculum development and advanced training programs for the Medical/Esthetic community<br />
Develop product knowledge modules and programs for esthetic schools <br />
Presenting at professional sales events and speaking or holding classes at key industry functions, including trade shows <br />
Strategically direct all education and training activities to provide innovation and results oriented selling tools and techniques <br />
Design and develop quarterly training programs to support product launches as well as ongoing professional business sales/education objectives <br />
Manage the education of new Corporate employees,  field sales reps both Professional and National Divisions, field educators both Professional and National Divisions, International Distributor training and VIP&#8217;s <br />
Work in concert with the Regional Sales Directors in developing customized sell-through programs and training modules, as required<br />
Manage training content of Professional field educator training and mentoring programs <br />
Develop and working closely with Senior Education staff on field training programs<br />
Manage the technical aspects of the Professional Education Team, including training on presentation and technical skills, product knowledge and overall consistency<br />
Develop personalized training manuals for key accounts as needed<br />
Manage inquiries on retail and professional products, ingredient knowledge and general service questions â€“ Corporate and Professional Divisions<br />
Work closely with all channels to ensure consistency in technical and retail training materials and treatments.<br />
Other responsibilities as required and as the position evolves</p>
<p>Supervisory Responsibilities:<br />
Manage Education Coordinator<br />
Technical and Presentation Responsibilities of Professional Education Team</p>
<p>Skills &amp; Requirements:<br />
Must have excellent presentation and communication skills<br />
Must have exceptional writing skills <br />
Ability to motivate and inspire<br />
Must be a self-starter who exercises flexibility and adaptability in responding to change and opportunity <br />
Certified/licensed Esthetician <br />
Track record of education development with a background in science-based education<br />
Strong sense of competitive landscape <br />
Strong leadership skills and team player <br />
Computer literate (Microsoft Word, Excel, Power Point, Outlook, Adobe Acrobat, Internet) <br />
Knowledge of interactive training programs and tools</p>
<p>Education Requirements:<br />
â€¢    College degree helpful and a minimum of 5+ year experience in skincare education with heavy emphasis in the professional esthetics community</p>
<p>Must Haves:<br />
1.  College degree preferred.<br />
2.  5+ year experience in skincare education with heavy emphasis in the professional esthetics community.<br />
3.  Strong communication skills, especially writing.<br />
4.  Certified/licensed Esthetician.<br />
5.  Local.</p>
<p>If you qualify for this position, submit your resume as an MS Word attachment.<br/><br/><a href="http://jobs.marketingpilgrim.com/job/education-manager-skin-care-el-segundo-ca-982aae4ce8/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></description>
			<content:encoded><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/education-manager-skin-care-el-segundo-ca-982aae4ce8/?d=1&amp;source=rss_page" rel="external">Education Manager (Skin Care)  / Confidential / El Segundo, CA</a>
<div>Confidential/El Segundo, CA<br/><br/>Job Title: Education Manager  <br />
Job Location: El Segundo, CA<br />
Relocation: NO!</p>
<p>
General Description:<br />
This position will work directly with the VP of Global Marketing, Director of Global Education and Global Marketing Division in translating science terminology into education modules for the esthetic community as a mean of supporting products, launches and initiatives.  </p>
<p>The candidate will have experience developing educational curriculum for the professional esthetic community, training field educators and communicating with education peers from our professional channels.</p>
<p>Primary Job Functions: <br />
Develop training materials for new product launches and ongoing product training directed toward the Professional Medical/Spa industry<br />
Responsible for all curriculum development and advanced training programs for the Medical/Esthetic community<br />
Develop product knowledge modules and programs for esthetic schools <br />
Presenting at professional sales events and speaking or holding classes at key industry functions, including trade shows <br />
Strategically direct all education and training activities to provide innovation and results oriented selling tools and techniques <br />
Design and develop quarterly training programs to support product launches as well as ongoing professional business sales/education objectives <br />
Manage the education of new Corporate employees,  field sales reps both Professional and National Divisions, field educators both Professional and National Divisions, International Distributor training and VIP&#8217;s <br />
Work in concert with the Regional Sales Directors in developing customized sell-through programs and training modules, as required<br />
Manage training content of Professional field educator training and mentoring programs <br />
Develop and working closely with Senior Education staff on field training programs<br />
Manage the technical aspects of the Professional Education Team, including training on presentation and technical skills, product knowledge and overall consistency<br />
Develop personalized training manuals for key accounts as needed<br />
Manage inquiries on retail and professional products, ingredient knowledge and general service questions â€“ Corporate and Professional Divisions<br />
Work closely with all channels to ensure consistency in technical and retail training materials and treatments.<br />
Other responsibilities as required and as the position evolves</p>
<p>Supervisory Responsibilities:<br />
Manage Education Coordinator<br />
Technical and Presentation Responsibilities of Professional Education Team</p>
<p>Skills &amp; Requirements:<br />
Must have excellent presentation and communication skills<br />
Must have exceptional writing skills <br />
Ability to motivate and inspire<br />
Must be a self-starter who exercises flexibility and adaptability in responding to change and opportunity <br />
Certified/licensed Esthetician <br />
Track record of education development with a background in science-based education<br />
Strong sense of competitive landscape <br />
Strong leadership skills and team player <br />
Computer literate (Microsoft Word, Excel, Power Point, Outlook, Adobe Acrobat, Internet) <br />
Knowledge of interactive training programs and tools</p>
<p>Education Requirements:<br />
â€¢    College degree helpful and a minimum of 5+ year experience in skincare education with heavy emphasis in the professional esthetics community</p>
<p>Must Haves:<br />
1.  College degree preferred.<br />
2.  5+ year experience in skincare education with heavy emphasis in the professional esthetics community.<br />
3.  Strong communication skills, especially writing.<br />
4.  Certified/licensed Esthetician.<br />
5.  Local.</p>
<p>If you qualify for this position, submit your resume as an MS Word attachment.<br/><br/><a href="http://jobs.marketingpilgrim.com/job/education-manager-skin-care-el-segundo-ca-982aae4ce8/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Jobs</title>
		<link>http://www.vponlinemarketing.com/jobs/marketing-jobs-23</link>
		<comments>http://www.vponlinemarketing.com/jobs/marketing-jobs-23#comments</comments>
		<pubDate>Wed, 06 Jan 2010 00:38:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Jobs]]></category>

		<guid isPermaLink="false">http://www.vponlinemarketing.com/jobs/marketing-jobs-23</guid>
		<description><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/search-engine-marketing-consultant-dallas-tx-new-media-gateway-inc-c444ca91a8/?d=1&amp;source=rss_page" rel="external">Search Engine Marketing Consultant / New Media Gateway, Inc. / Dallas, TX</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/110271/ccec28d2.gif" align="right" />New Media Gateway, Inc./Dallas, TX</p>
<p>
NMG is expanding their SEO/SEM functions to support a growing number of client engagements. The position is responsible for development, implementation, and tracking of the overall Internet marketing strategy for multiple clients.  The ideal candidate will have hands-on experience with organic optimization techniques, link popularity campaigns, PPC campaigns, and conversion analytic programs (Google Analytics experience strongly preferred). Additionally, the ideal candidate will have the analytical aptitude and technical knowledge to execute the strategies. For example, a working knowledge of HTML and CSS is necessary in order implement adjustments to client&#8217;s web sites based on the campaign data.</p>
<p>Skills Required: <br />
â€¢	Good verbal and written communications skills in order to clearly communicate overall SEM marketing strategy to clients<br />
â€¢	Skills related to Client Relations / Customer Service are a must &#8211; interaction by phone, email and face-to-face <br />
â€¢	Ability to Research client markets and make organic optimization recommendations (keyword research, link popularity research, etc..)<br />
â€¢	Develop &#38; Manage PPC campaigns (Google AdWords, Microsoft AdCenter, Yahoo, etcâ€¦)<br />
â€¢	Experience with Web Analytics software (Google Analytics, Webtrends, HitBox, CoreMetrics, etcâ€¦)<br />
â€¢	Ability to Analyze reports and show campaign performance and ROI effectiveness <br />
â€¢	Ability to Manage Marketing/Ad Budgets<br />
â€¢	Working knowledge of basic Internet technologies (HTML, CSS, JavaScript, Redirects, etcâ€¦)<br />
â€¢	Proficient in Microsoft Excel, Word, PowerPoint<br />
â€¢	Excellent organizational &#38; time management skills</p>
<p>Experience Required<br />
â€¢	2-4 years direct experience with Organic Optimization and PPC management required<br />
â€¢	Experience in an agency environment is a plus<br />
â€¢	Project management experience is a plus</p>
<p>Benefits of Working with NMG<br />
â€¢	Work for one of the limited number of  Google Analytics Authorized Consultant Companies<br />
â€¢	NMG pays for Google and Yahoo PPC certifications<br />
â€¢	NMG periodically sends consultants to industry conferences and events<br />
â€¢	Fun team-building experiences (Movies, Wii competitions, Go Karts, etcâ€¦)<br />
â€¢	Strong programming team support for automation efforts that improve processes/reporting/etc<br />
â€¢	Strong emphasis on building skills that allow employee growth<br />
â€¢	Clients across varied industries to push employee knowledge and growth</p>
<p><a href="http://jobs.marketingpilgrim.com/job/search-engine-marketing-consultant-dallas-tx-new-media-gateway-inc-c444ca91a8/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></description>
			<content:encoded><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/search-engine-marketing-consultant-dallas-tx-new-media-gateway-inc-c444ca91a8/?d=1&amp;source=rss_page" rel="external">Search Engine Marketing Consultant / New Media Gateway, Inc. / Dallas, TX</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/110271/ccec28d2.gif" align="right" />New Media Gateway, Inc./Dallas, TX</p>
<p>
NMG is expanding their SEO/SEM functions to support a growing number of client engagements. The position is responsible for development, implementation, and tracking of the overall Internet marketing strategy for multiple clients.  The ideal candidate will have hands-on experience with organic optimization techniques, link popularity campaigns, PPC campaigns, and conversion analytic programs (Google Analytics experience strongly preferred). Additionally, the ideal candidate will have the analytical aptitude and technical knowledge to execute the strategies. For example, a working knowledge of HTML and CSS is necessary in order implement adjustments to client&#8217;s web sites based on the campaign data.</p>
<p>Skills Required: <br />
â€¢	Good verbal and written communications skills in order to clearly communicate overall SEM marketing strategy to clients<br />
â€¢	Skills related to Client Relations / Customer Service are a must &#8211; interaction by phone, email and face-to-face <br />
â€¢	Ability to Research client markets and make organic optimization recommendations (keyword research, link popularity research, etc..)<br />
â€¢	Develop &#38; Manage PPC campaigns (Google AdWords, Microsoft AdCenter, Yahoo, etcâ€¦)<br />
â€¢	Experience with Web Analytics software (Google Analytics, Webtrends, HitBox, CoreMetrics, etcâ€¦)<br />
â€¢	Ability to Analyze reports and show campaign performance and ROI effectiveness <br />
â€¢	Ability to Manage Marketing/Ad Budgets<br />
â€¢	Working knowledge of basic Internet technologies (HTML, CSS, JavaScript, Redirects, etcâ€¦)<br />
â€¢	Proficient in Microsoft Excel, Word, PowerPoint<br />
â€¢	Excellent organizational &#38; time management skills</p>
<p>Experience Required<br />
â€¢	2-4 years direct experience with Organic Optimization and PPC management required<br />
â€¢	Experience in an agency environment is a plus<br />
â€¢	Project management experience is a plus</p>
<p>Benefits of Working with NMG<br />
â€¢	Work for one of the limited number of  Google Analytics Authorized Consultant Companies<br />
â€¢	NMG pays for Google and Yahoo PPC certifications<br />
â€¢	NMG periodically sends consultants to industry conferences and events<br />
â€¢	Fun team-building experiences (Movies, Wii competitions, Go Karts, etcâ€¦)<br />
â€¢	Strong programming team support for automation efforts that improve processes/reporting/etc<br />
â€¢	Strong emphasis on building skills that allow employee growth<br />
â€¢	Clients across varied industries to push employee knowledge and growth</p>
<p><a href="http://jobs.marketingpilgrim.com/job/search-engine-marketing-consultant-dallas-tx-new-media-gateway-inc-c444ca91a8/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></content:encoded>
			<wfw:commentRss>http://www.vponlinemarketing.com/jobs/marketing-jobs-23/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Marketing Jobs</title>
		<link>http://www.vponlinemarketing.com/jobs/marketing-jobs-22</link>
		<comments>http://www.vponlinemarketing.com/jobs/marketing-jobs-22#comments</comments>
		<pubDate>Tue, 05 Jan 2010 01:05:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Jobs]]></category>

		<guid isPermaLink="false">http://www.vponlinemarketing.com/jobs/marketing-jobs-22</guid>
		<description><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/online-marketing-specialist-kingston-ma-reed-business-information-d7c28b832f/?d=1&amp;source=rss_page" rel="external">Online Marketing Specialist  / Reed Business Information  / Kingston, MA</a>
<div>Reed Business Information /Kingston, MA</p>
<p>Utilizing electronic and print media, the online marketing specialist is responsible for developing and delivering media independent, targeted messages and offers for both customers and perspective customers. You will develop and execute marketing programs to achieve stated objectives regarding revenue, profitability, and market share; assist in establishing strategic marketing plans to achieve corporate objectives for products and services; utilize social media outlets to promote products and expand reach.</p>
<p>Other key accountabilities will include, refreshing web site content to ensure accuracy and timeliness of information and images; preparing online marketing activity reports; copywriting and editing skills: writes headlines and captions, news or public relations releases, special brochures, and similar materials; writes and prints preliminary copy draft in established format to meet specified deadlines; writes copy in a variety of styles and editorial voices; edits copy and refreshes content to keep text and images relevant and current.</p>
<p>
Additional Information:<br />
Successful candidates will have at least 5 years experience in online media and electronic commerce; Bachelor&#39;s Degree required; understanding of the role the web as a key traffic creator and community websites and experience in SEO; the successful person will be able to multi-task, thrive in a fast-pace environment and have excellent communication skills. Other experience needed:<br />
â€¢ Copywriting experience<br />
â€¢ Excellent MS Office (especially Excel) skills<br />
â€¢ Experience analyzing online traffic, activities and conversions.<br />
â€¢ Experience using HTML and art production software to maximize editorial content.<br />
â€¢ Experience analyzing network traffic data, demographic and usage statistics as it pertains to online marketing materials and enhancing the quality and efficiency of the sites.<br />
â€¢ Familiarity with graphics applications</p>
<p> 	The On-line Marketing Specialist will be responsible for partnering with sales &#38; marketing management to strategize and implement e-marketing plans for the RSMeans on-line products. Specifically, the Online Marketing Specialist will be tasked with executing online subscription efforts, E-mail promotions, creating marketing collateral and performing various related duties. In addition, this position will assist with online planning, media buys, and SEO planning and on developing improved ways of reaching our customers electronically.</p>
<p><a href="http://jobs.marketingpilgrim.com/job/online-marketing-specialist-kingston-ma-reed-business-information-d7c28b832f/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/director-of-web-online-marketing-san-francisco-ca-joie-de-vivre-hospitality-53425f3078/?d=1&amp;source=rss_page" rel="external">Director of Web &amp; Online Marketing / Joie de Vivre Hospitality / San Francisco, CA</a>
<div>Joie de Vivre Hospitality/San Francisco, CA</p>
<p>The Director of Online and Web Marketing is the Joie de Vivre Subject Matter Expert for online and web marketing, with a strong practical understanding of internet marketing,  a  sense of design and content, project management, strategic and analytical ability and ROI focus.   The Director of Online Marketing will also be responsible for developing all aspects of the organization&#8217;s online presence.  As Joie de Vivre strives to create a world-class online hospitality experience, s/he is responsible for all aspects of SEM, SEO, PPC, link popularity, site promotions and online outreach campaigns,  e-mail marketing, banners/landing pages, web 2.0 as well as responsible for the content, localization and management of the corporate website, www.jdvhospitality.com, and other Joie de Vivre Hospitality ancillary websites. </p>
<p>Candidate should have a passion and talent for delivering a spectacular customer experience over Joie de Vivre&#8217;s e-commerce channel.  The ideal candidate has a minimum of 5 years of experience leading, creating and managing successful online marketing and electronic campaigns, managing budgets, managing search advertising, selecting and managing vendors thoughtfully and has the ability to create and analyze website/ad campaign data.  This management position requires strong creative and entrepreneurial ability, technical savvy, great attention to detail, project management skills, and a proven track record.  Candidate should aspire to revolutionize how hospitality is delivered through the e-channels.</p>
<p>Reports To:  Corporate Director of Marketing</p>
<p>Supervises:  Staff, vendors and consultants</p>
<p>Key Relationships:</p>
<p>Internal:        Corporate Director of Revenue Management and Revenue Management Team, Marketing Team, Operations Leadership, General Managers, Sales Team</p>
<p>            External:        Online consultants, online agencies, freelance web developers and                                      designers</p>
<p>
Essential Job Functions:</p>
<p>Â·         Proactively recommend and collaborate with Corporate Director of Revenue and Corporate Director  of Marketing to determine strategy, goals, and priorities for increasing revenue through all proprietary website channels.</p>
<p>Â·         Determine 3-5 year web strategy with Corporate Director of Marketing and create plan for execution.</p>
<p>Â·         Manage website design process and strategy and online marketing strategy for brands, all new launch hotels and applicable transition properties and keep on schedule. </p>
<p>Â·         Keep current with emerging web technologies through relevant blogs, listservs and events.  Promoting our brand on other websites including social networking sites and blogs.  Continually testing new forums and technologies to build audience. </p>
<p>Â·         Implement new services and integrate new technology and tools to increase online traffic and revenue to propriety website channels</p>
<p>Â·         Implement tracking systems and establish success metrics to evaluate site effectiveness on a routine basis.</p>
<p>Â·         Oversee website analytics reporting and produce quarterly summary of findings. Work with outside resources to manage and analyze data and make recommendations based on findings. (Analyze and interpret program results, expenditures (budget) and process efficiencies, compare results with industry standards and trends)</p>
<p>Â·         Identify region-specific Internet affiliates, potential brand marketing outlets, and demand-generation partners to assist and enhance JdV&#8217;s brand site production.</p>
<p>Â·         Management of outside vendors including vendors who handle search engine optimization and     search advertising</p>
<p>Â·         Conduct analysis and reporting on all search advertising campaigns</p>
<p>Â·         Manage online banner and 3rd party website advertising</p>
<p>Â·         Manage Global Distribution System (GDS) advertising programs on behalf of all businesses</p>
<p>Â·         Create effective direct email campaigns which includes database management and analysis and develop plan for targeted marketing programs for customers and prospects</p>
<p>Â·         Responsibility for the content of the corporate website and any affiliate websites with the assistance of the Marketing Coordinator and oversees the online agency of record</p>
<p>Â·         Understand the cost of distribution for all electronic channels (GDS, 3rd party sites, brand site etc) and effectively drive brand site contribution and revenue on a regional basis.</p>
<p>Secondary Job Functions:</p>
<p>Â·         Manage website content- copywriting/proofreading/editing </p>
<p><a href="http://jobs.marketingpilgrim.com/job/director-of-web-online-marketing-san-francisco-ca-joie-de-vivre-hospitality-53425f3078/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/seo-specialist-boulder-co-parallel-path-e1cd0578dd/?d=1&amp;source=rss_page" rel="external">SEO Specialist / Parallel Path  / Boulder, CO</a>
<div>Parallel Path /Boulder, CO</p>
<p>Parallel Path (Boulder, Colorado) is looking for a talented SEO Specialist to support our growing Internet marketing business.</p>
<p>The SEO Specialist is responsible for insuring higher rankings for our clients by auditing, analyzing and providing recommendations that will deliver results. Qualified candidates will have experience or familiarity with online marketing and SEO skills, including reading and understanding code, exposure to information architecture concepts, website usability, content writing, link building, and project management. Candidates should have knowledge of various internet marketing channels, search engines, analytics packages, statistical analysis, and general marketing principles.</p>
<p>Key Responsibilities<br />
Assist in SEO strategy development.<br />
Assess website properties and provide a detailed site analysis with actionable SEO recommendations.<br />
Internal linking structure audits.<br />
Writing metadata with keywords (title tags, description tags, alt tags).<br />
Implement on-page &#38; off-page optimization techniques.<br />
Creation/modification of content.<br />
Web Analytics: Setup and analysis of reports, define KPIs, troubleshoot analytics reporting issues, goal tracking.<br />
Link Building: Experience in developing comprehensive linking strategy and reporting.<br />
Hands-on optimization of page structures, titles, content, and sitemap.<br />
Keyword research and analysis using various tools and data mining techniques.<br />
Provide actionable competitive analysis.<br />
Use various analytical tools in order to measure campaign performance.<br />
Identify creative optimization opportunities to drive increased results.<br />
Identify, setup and report on testing opportunities.<br />
Search engine and directory submissions.<br />
Provide SEO guidance in technical areas such as server infrastructure, website structure and page construction, internal linking, CSS, JavaScript referencing and programming standards.<br />
Keeping up-to-date with latest industry trends, technology and changes.</p>
<p><a href="http://jobs.marketingpilgrim.com/job/seo-specialist-boulder-co-parallel-path-e1cd0578dd/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/senior-internet-marketing-manager-seo-sacramento-ca-rent-com-cf76117846/?d=1&amp;source=rss_page" rel="external">Senior Internet Marketing Manager (SEO) / Rent.com / Sacramento, CA</a>
<div>Rent.com/Sacramento, CA</p>
<p>We are looking for a highly seasoned SEO professional who is results driven and has technical knowledge to provide a complex SEO strategy for Rent.com (an eBay company). Superb communication skills and detailed deliverables are a must to drive SEO success and work well within our company. The Senior Internet Marketing Manager (SEO) will drive, jointly create and oversee Rent.com&#8217;s search engine optimization strategy to maximize traffic and profitability across our website. Our ideal candidate also possesses a strong understanding of social media, and understands how to integrate natural search into broader media strategies to deliver against our overall business goals. Dynamic communication skills are a must â€“ this person will work with the management team to further grow and enhance our SEO performance.<br />
Job Requirements	</p>
<p>
    * Develop SEO strategies and oversee their execution to ensure that traffic and ROI goals are met and exceeded</p>
<p>    * Develop keyword research strategies, set KPI benchmarking, and manage reporting for site&#8217;s organic search optimization efforts.</p>
<p>    * Define SEO requirements in a product management capacity by recommending site enhancements that maximize ROI and increase rank of natural search results.</p>
<p>    * Generate top-tier recommendations for optimizing site architecture, optimizing URL structures and patterns for maximized indexing and keyword relevancy</p>
<p>    * Conduct analysis to identify further optimization opportunities for Rent.com on a monthly basis</p>
<p>    * Develop strategies that leverage web 2.0, social networking, user generated content and PR efforts to drive qualified traffic.</p>
<p>    * Manage deliverables, reporting, strategy implementation and all direct communications with internal IT department, analysts, marketing staff and the executive team.</p>
<p>    * Follow up on status of SEO recommendations, provide implementation reviews/feedback.</p>
<p>    * Set up a process to continuously educate teams on SEO best practices and emerging optimization techniques.</p>
<p>
Education	MBA or Equivalent</p>
<p><a href="http://jobs.marketingpilgrim.com/job/senior-internet-marketing-manager-seo-sacramento-ca-rent-com-cf76117846/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/director-digital-strategy-washington-dc-spectrum-7d0e6f447c/?d=1&amp;source=rss_page" rel="external">Director, Digital Strategy  / Spectrum / Washington, DC</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/219332/0dac38cc.jpg" align="right" />Spectrum/Washington, DC</p>
<p>Director, Digital Strategy </p>
<p>As an integral member across account teams, the Director of Digital Strategy will be responsible for bringing comprehensive digital strategy to our accounts (across consumer, corporate, public affairs and healthcare) and projects through the application of Web 2.0 concepts and digital trend spotting. The successful candidate will help discover how digital media/new media tools can impact a company&#8217;s integrated marketing communication plans. He or she will manage the digital media team and will work on several brand-name accounts. He or she will also help lead digital integration for the firm. </p>
<p>Essential Duties &#38; Responsibilities:<br />
* Develop, guide and lead the implementation of overall digital strategy for the firm ; is a partner in ensuring digital strategy is well represented appropriately for client accounts<br />
* Responsible for helping to drive business development opportunities (both organic and new) and in collaboration with account teams and other members of the digital team, the Director will have various types of direct opportunities to sell in digital capabilities<br />
* Responsible for spotting  digital trends, understanding consumer desires/behavior and aligning these with objectives to create marketing opportunities and solutions<br />
* Educate and inspire account directors, general strategists, creative and media directors about best practices and emerging trends<br />
* Develops online communication programs including blogs, viral campaigns, digital storytelling, etc; execute some social networking and blogger outreach <br />
* Manages backend (development and design) processes on product development<br />
* Manages a multi-discipline team and ensures the development of junior staff through training, professional development, performance management and mentoring </p>
<p>
Required Experience &#38; Qualifications: <br />
* Bachelor&#8217;s degree required<br />
* 7+ years of relevant work experience, along with a strong client service orientation <br />
* Must have digital creditability â€“ with a track record of results and impact in digital influence (blogging, mobile marketing, social networking, etc.) and a proactive desire to keep well-versed on new digital trends<br />
* Must have a track record of successfully executing interactive programs that utilize word of mouth and social media to create online outreach, marketing and visibility<br />
* Actively participates in enthusiast groups within and outside of the agency; involved and engaged in the digital marketing industry, participation and leadership in relevant professional organizations is a must  <br />
* New business or sales background is a plus, along with the ability to develop and deliver winning presentations<br />
* Experience managing teams, strong interpersonal skills and the ability to juggle multiple tasks and adhere to tight deadlines <br />
* Exceptional team player with confidence and integrity to earn client and internal team confidence quickly <br />
* Ability to thrive in a fluid and entrepreneurial environment <br />
* Conference speaking engagements and authorship of decks, immersive multi-media presentations and white papers on client-relevant topics is a plus<br />
* Experience developing digital communication strategy for healthcare clients that leverage social networking is a plus (MySpace, Facebook, Ning, Sermo, Revolution Health, Daily Strength, Flickr, YouTube) and blogger outreach </p>
<p><a href="http://jobs.marketingpilgrim.com/job/director-digital-strategy-washington-dc-spectrum-7d0e6f447c/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
]]></description>
			<content:encoded><![CDATA[<ul class="scrd_digest">
<li><a href="http://jobs.marketingpilgrim.com/job/online-marketing-specialist-kingston-ma-reed-business-information-d7c28b832f/?d=1&amp;source=rss_page" rel="external">Online Marketing Specialist  / Reed Business Information  / Kingston, MA</a>
<div>Reed Business Information /Kingston, MA</p>
<p>Utilizing electronic and print media, the online marketing specialist is responsible for developing and delivering media independent, targeted messages and offers for both customers and perspective customers. You will develop and execute marketing programs to achieve stated objectives regarding revenue, profitability, and market share; assist in establishing strategic marketing plans to achieve corporate objectives for products and services; utilize social media outlets to promote products and expand reach.</p>
<p>Other key accountabilities will include, refreshing web site content to ensure accuracy and timeliness of information and images; preparing online marketing activity reports; copywriting and editing skills: writes headlines and captions, news or public relations releases, special brochures, and similar materials; writes and prints preliminary copy draft in established format to meet specified deadlines; writes copy in a variety of styles and editorial voices; edits copy and refreshes content to keep text and images relevant and current.</p>
<p>
Additional Information:<br />
Successful candidates will have at least 5 years experience in online media and electronic commerce; Bachelor&#39;s Degree required; understanding of the role the web as a key traffic creator and community websites and experience in SEO; the successful person will be able to multi-task, thrive in a fast-pace environment and have excellent communication skills. Other experience needed:<br />
â€¢ Copywriting experience<br />
â€¢ Excellent MS Office (especially Excel) skills<br />
â€¢ Experience analyzing online traffic, activities and conversions.<br />
â€¢ Experience using HTML and art production software to maximize editorial content.<br />
â€¢ Experience analyzing network traffic data, demographic and usage statistics as it pertains to online marketing materials and enhancing the quality and efficiency of the sites.<br />
â€¢ Familiarity with graphics applications</p>
<p> 	The On-line Marketing Specialist will be responsible for partnering with sales &#38; marketing management to strategize and implement e-marketing plans for the RSMeans on-line products. Specifically, the Online Marketing Specialist will be tasked with executing online subscription efforts, E-mail promotions, creating marketing collateral and performing various related duties. In addition, this position will assist with online planning, media buys, and SEO planning and on developing improved ways of reaching our customers electronically.</p>
<p><a href="http://jobs.marketingpilgrim.com/job/online-marketing-specialist-kingston-ma-reed-business-information-d7c28b832f/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/director-of-web-online-marketing-san-francisco-ca-joie-de-vivre-hospitality-53425f3078/?d=1&amp;source=rss_page" rel="external">Director of Web &amp; Online Marketing / Joie de Vivre Hospitality / San Francisco, CA</a>
<div>Joie de Vivre Hospitality/San Francisco, CA</p>
<p>The Director of Online and Web Marketing is the Joie de Vivre Subject Matter Expert for online and web marketing, with a strong practical understanding of internet marketing,  a  sense of design and content, project management, strategic and analytical ability and ROI focus.   The Director of Online Marketing will also be responsible for developing all aspects of the organization&#8217;s online presence.  As Joie de Vivre strives to create a world-class online hospitality experience, s/he is responsible for all aspects of SEM, SEO, PPC, link popularity, site promotions and online outreach campaigns,  e-mail marketing, banners/landing pages, web 2.0 as well as responsible for the content, localization and management of the corporate website, www.jdvhospitality.com, and other Joie de Vivre Hospitality ancillary websites. </p>
<p>Candidate should have a passion and talent for delivering a spectacular customer experience over Joie de Vivre&#8217;s e-commerce channel.  The ideal candidate has a minimum of 5 years of experience leading, creating and managing successful online marketing and electronic campaigns, managing budgets, managing search advertising, selecting and managing vendors thoughtfully and has the ability to create and analyze website/ad campaign data.  This management position requires strong creative and entrepreneurial ability, technical savvy, great attention to detail, project management skills, and a proven track record.  Candidate should aspire to revolutionize how hospitality is delivered through the e-channels.</p>
<p>Reports To:  Corporate Director of Marketing</p>
<p>Supervises:  Staff, vendors and consultants</p>
<p>Key Relationships:</p>
<p>Internal:        Corporate Director of Revenue Management and Revenue Management Team, Marketing Team, Operations Leadership, General Managers, Sales Team</p>
<p>            External:        Online consultants, online agencies, freelance web developers and                                      designers</p>
<p>
Essential Job Functions:</p>
<p>Â·         Proactively recommend and collaborate with Corporate Director of Revenue and Corporate Director  of Marketing to determine strategy, goals, and priorities for increasing revenue through all proprietary website channels.</p>
<p>Â·         Determine 3-5 year web strategy with Corporate Director of Marketing and create plan for execution.</p>
<p>Â·         Manage website design process and strategy and online marketing strategy for brands, all new launch hotels and applicable transition properties and keep on schedule. </p>
<p>Â·         Keep current with emerging web technologies through relevant blogs, listservs and events.  Promoting our brand on other websites including social networking sites and blogs.  Continually testing new forums and technologies to build audience. </p>
<p>Â·         Implement new services and integrate new technology and tools to increase online traffic and revenue to propriety website channels</p>
<p>Â·         Implement tracking systems and establish success metrics to evaluate site effectiveness on a routine basis.</p>
<p>Â·         Oversee website analytics reporting and produce quarterly summary of findings. Work with outside resources to manage and analyze data and make recommendations based on findings. (Analyze and interpret program results, expenditures (budget) and process efficiencies, compare results with industry standards and trends)</p>
<p>Â·         Identify region-specific Internet affiliates, potential brand marketing outlets, and demand-generation partners to assist and enhance JdV&#8217;s brand site production.</p>
<p>Â·         Management of outside vendors including vendors who handle search engine optimization and     search advertising</p>
<p>Â·         Conduct analysis and reporting on all search advertising campaigns</p>
<p>Â·         Manage online banner and 3rd party website advertising</p>
<p>Â·         Manage Global Distribution System (GDS) advertising programs on behalf of all businesses</p>
<p>Â·         Create effective direct email campaigns which includes database management and analysis and develop plan for targeted marketing programs for customers and prospects</p>
<p>Â·         Responsibility for the content of the corporate website and any affiliate websites with the assistance of the Marketing Coordinator and oversees the online agency of record</p>
<p>Â·         Understand the cost of distribution for all electronic channels (GDS, 3rd party sites, brand site etc) and effectively drive brand site contribution and revenue on a regional basis.</p>
<p>Secondary Job Functions:</p>
<p>Â·         Manage website content- copywriting/proofreading/editing </p>
<p><a href="http://jobs.marketingpilgrim.com/job/director-of-web-online-marketing-san-francisco-ca-joie-de-vivre-hospitality-53425f3078/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/seo-specialist-boulder-co-parallel-path-e1cd0578dd/?d=1&amp;source=rss_page" rel="external">SEO Specialist / Parallel Path  / Boulder, CO</a>
<div>Parallel Path /Boulder, CO</p>
<p>Parallel Path (Boulder, Colorado) is looking for a talented SEO Specialist to support our growing Internet marketing business.</p>
<p>The SEO Specialist is responsible for insuring higher rankings for our clients by auditing, analyzing and providing recommendations that will deliver results. Qualified candidates will have experience or familiarity with online marketing and SEO skills, including reading and understanding code, exposure to information architecture concepts, website usability, content writing, link building, and project management. Candidates should have knowledge of various internet marketing channels, search engines, analytics packages, statistical analysis, and general marketing principles.</p>
<p>Key Responsibilities<br />
Assist in SEO strategy development.<br />
Assess website properties and provide a detailed site analysis with actionable SEO recommendations.<br />
Internal linking structure audits.<br />
Writing metadata with keywords (title tags, description tags, alt tags).<br />
Implement on-page &#38; off-page optimization techniques.<br />
Creation/modification of content.<br />
Web Analytics: Setup and analysis of reports, define KPIs, troubleshoot analytics reporting issues, goal tracking.<br />
Link Building: Experience in developing comprehensive linking strategy and reporting.<br />
Hands-on optimization of page structures, titles, content, and sitemap.<br />
Keyword research and analysis using various tools and data mining techniques.<br />
Provide actionable competitive analysis.<br />
Use various analytical tools in order to measure campaign performance.<br />
Identify creative optimization opportunities to drive increased results.<br />
Identify, setup and report on testing opportunities.<br />
Search engine and directory submissions.<br />
Provide SEO guidance in technical areas such as server infrastructure, website structure and page construction, internal linking, CSS, JavaScript referencing and programming standards.<br />
Keeping up-to-date with latest industry trends, technology and changes.</p>
<p><a href="http://jobs.marketingpilgrim.com/job/seo-specialist-boulder-co-parallel-path-e1cd0578dd/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/senior-internet-marketing-manager-seo-sacramento-ca-rent-com-cf76117846/?d=1&amp;source=rss_page" rel="external">Senior Internet Marketing Manager (SEO) / Rent.com / Sacramento, CA</a>
<div>Rent.com/Sacramento, CA</p>
<p>We are looking for a highly seasoned SEO professional who is results driven and has technical knowledge to provide a complex SEO strategy for Rent.com (an eBay company). Superb communication skills and detailed deliverables are a must to drive SEO success and work well within our company. The Senior Internet Marketing Manager (SEO) will drive, jointly create and oversee Rent.com&#8217;s search engine optimization strategy to maximize traffic and profitability across our website. Our ideal candidate also possesses a strong understanding of social media, and understands how to integrate natural search into broader media strategies to deliver against our overall business goals. Dynamic communication skills are a must â€“ this person will work with the management team to further grow and enhance our SEO performance.<br />
Job Requirements	</p>
<p>
    * Develop SEO strategies and oversee their execution to ensure that traffic and ROI goals are met and exceeded</p>
<p>    * Develop keyword research strategies, set KPI benchmarking, and manage reporting for site&#8217;s organic search optimization efforts.</p>
<p>    * Define SEO requirements in a product management capacity by recommending site enhancements that maximize ROI and increase rank of natural search results.</p>
<p>    * Generate top-tier recommendations for optimizing site architecture, optimizing URL structures and patterns for maximized indexing and keyword relevancy</p>
<p>    * Conduct analysis to identify further optimization opportunities for Rent.com on a monthly basis</p>
<p>    * Develop strategies that leverage web 2.0, social networking, user generated content and PR efforts to drive qualified traffic.</p>
<p>    * Manage deliverables, reporting, strategy implementation and all direct communications with internal IT department, analysts, marketing staff and the executive team.</p>
<p>    * Follow up on status of SEO recommendations, provide implementation reviews/feedback.</p>
<p>    * Set up a process to continuously educate teams on SEO best practices and emerging optimization techniques.</p>
<p>
Education	MBA or Equivalent</p>
<p><a href="http://jobs.marketingpilgrim.com/job/senior-internet-marketing-manager-seo-sacramento-ca-rent-com-cf76117846/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
<li><a href="http://jobs.marketingpilgrim.com/job/director-digital-strategy-washington-dc-spectrum-7d0e6f447c/?d=1&amp;source=rss_page" rel="external">Director, Digital Strategy  / Spectrum / Washington, DC</a>
<div><img src="http://jobs.marketingpilgrim.com/files/company_logos/219332/0dac38cc.jpg" align="right" />Spectrum/Washington, DC</p>
<p>Director, Digital Strategy </p>
<p>As an integral member across account teams, the Director of Digital Strategy will be responsible for bringing comprehensive digital strategy to our accounts (across consumer, corporate, public affairs and healthcare) and projects through the application of Web 2.0 concepts and digital trend spotting. The successful candidate will help discover how digital media/new media tools can impact a company&#8217;s integrated marketing communication plans. He or she will manage the digital media team and will work on several brand-name accounts. He or she will also help lead digital integration for the firm. </p>
<p>Essential Duties &#38; Responsibilities:<br />
* Develop, guide and lead the implementation of overall digital strategy for the firm ; is a partner in ensuring digital strategy is well represented appropriately for client accounts<br />
* Responsible for helping to drive business development opportunities (both organic and new) and in collaboration with account teams and other members of the digital team, the Director will have various types of direct opportunities to sell in digital capabilities<br />
* Responsible for spotting  digital trends, understanding consumer desires/behavior and aligning these with objectives to create marketing opportunities and solutions<br />
* Educate and inspire account directors, general strategists, creative and media directors about best practices and emerging trends<br />
* Develops online communication programs including blogs, viral campaigns, digital storytelling, etc; execute some social networking and blogger outreach <br />
* Manages backend (development and design) processes on product development<br />
* Manages a multi-discipline team and ensures the development of junior staff through training, professional development, performance management and mentoring </p>
<p>
Required Experience &#38; Qualifications: <br />
* Bachelor&#8217;s degree required<br />
* 7+ years of relevant work experience, along with a strong client service orientation <br />
* Must have digital creditability â€“ with a track record of results and impact in digital influence (blogging, mobile marketing, social networking, etc.) and a proactive desire to keep well-versed on new digital trends<br />
* Must have a track record of successfully executing interactive programs that utilize word of mouth and social media to create online outreach, marketing and visibility<br />
* Actively participates in enthusiast groups within and outside of the agency; involved and engaged in the digital marketing industry, participation and leadership in relevant professional organizations is a must  <br />
* New business or sales background is a plus, along with the ability to develop and deliver winning presentations<br />
* Experience managing teams, strong interpersonal skills and the ability to juggle multiple tasks and adhere to tight deadlines <br />
* Exceptional team player with confidence and integrity to earn client and internal team confidence quickly <br />
* Ability to thrive in a fluid and entrepreneurial environment <br />
* Conference speaking engagements and authorship of decks, immersive multi-media presentations and white papers on client-relevant topics is a plus<br />
* Experience developing digital communication strategy for healthcare clients that leverage social networking is a plus (MySpace, Facebook, Ning, Sermo, Revolution Health, Daily Strength, Flickr, YouTube) and blogger outreach </p>
<p><a href="http://jobs.marketingpilgrim.com/job/director-digital-strategy-washington-dc-spectrum-7d0e6f447c/?d=1&amp;source=rss_page">Apply To Job</a></div>
</li>
</ul>
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